Business Development Representative (Defense Technology)

4C North AmericaOrlando, FL
Hybrid

About The Position

4C North America Inc. is a leading company in Collective Training Management within the Defense Industry, expanding its presence in Orlando. They are seeking a Business Development Representative (Defense Technology) to join their defense-focused sales team. This role involves selling innovative software solutions to the defense sector in a collaborative, fast-paced, international environment. The ideal candidate will be driven, motivated, and passionate about defense technology, with the ability to build strong relationships within the military and government contracting communities. Experience with Govly and HubSpot is essential. This position offers the opportunity to work with professionals transforming defense training methods.

Requirements

  • Bachelor’s degree in Business, Marketing, Communications, or a related field.
  • Minimum of 2 years of proven work experience in sales development or inside sales, preferably within the defense or government technology sector.
  • Demonstrated experience using Govly for defense market intelligence and opportunity identification.
  • Demonstrated proficiency with HubSpot CRM, including pipeline management, contact tracking, and sales reporting.
  • Willingness to travel and attend defense industry conferences, events, and client meetings.
  • Must be a U.S. Citizen with the ability to obtain and maintain a security clearance if required.
  • Excellent verbal and written communication and presentation skills, with an ability to tailor messaging for defense and government audiences.
  • Strong organizational skills with attention to detail and the ability to manage multiple priorities simultaneously.
  • Strong analytical and problem-solving skills with the ability to identify and act on new market opportunities.
  • Excellent relationship-building skills with the ability to establish trust and credibility with defense stakeholders and procurement officials.
  • Ability to build trust, value others, and foster a culture of innovation and collaboration within the sales team.
  • Ability to drive execution, proactively solve problems, maintain flexibility, and possess a can-do attitude.

Nice To Haves

  • Familiarity with defense acquisition processes, contract vehicles (GSA, SEWP, IDIQ), and the Federal Acquisition Regulation (FAR).
  • Experience in selling software or SaaS solutions to U.S. military branches, defense agencies, or government contractors.
  • Knowledge of Live, Virtual, and Constructive (LVC) training environments or military exercise planning highly desirable.
  • High ability to identify and develop further revenue growth opportunities within existing and new defense accounts.

Responsibilities

  • Prospecting and identifying new sales opportunities within the defense and government contracting sectors using Govly and other intelligence platforms.
  • Managing and maintaining the sales pipeline in HubSpot CRM, ensuring accurate tracking of all leads, contacts, and opportunities. Must be good at defining sales and qualification metrics.
  • Conducting outreach campaigns to engage defense and government decision-makers. This role also has part responsibility for all internal marketing products and approaches that match our Go to Market strategies by sector.
  • Managing automated contact touchpoints with all leads to schedule discovery calls and product demonstrations for the senior sales team.
  • Collaborating with the marketing and business development teams to develop targeted outreach strategies aligned with defense market trends and opportunities.
  • Coordinating and attending industry events, conferences, and trade shows relevant to the defense and national security communities to build relationships and generate leads.
  • Performing other related duties as assigned with in the realm of facilitation sales to delivery transitions.

Benefits

  • 100% Employer Paid Medical, Vision, & Dental
  • 3 weeks of Paid Time Off
  • Sick leave
  • Office Snacks/Fika
  • On-Site Gym
  • Matching 401K
  • Life insurance
  • Short-Term and Long-Term Disability Plans
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