Business Development Professional Relations Liaison Wisconsin

Relief Mental Health•West Allis, WI

3d•Onsite

About The Position

Relief Mental Health is on a mission to transform how people access life-changing mental health treatment and we are looking for a high-performing Business Development team member to help us grow that reach across Wisconsin. If you have built referral networks in healthcare, know how to earn trust with clinicians, and thrive in a role where your results directly shape patient outcomes, this is the opportunity you have been waiting for. The Role You will own business development across the entire state of Wisconsin, expanding our referral ecosystem among psychiatrists, psychiatric nurse practitioners, private practices, clinics, and hospitals. Your work will directly connect patients to Relief Mental Health's cutting-edge treatment programs, including TMS and Spravato, at a time when demand for innovative mental health care has never been higher. This is a field-based, relationship-driven role for a self-starter who can think strategically, move quickly, and build lasting partnerships.

Requirements

3+ years of outside sales or business development experience in healthcare or a related medical field
Demonstrated, measurable success growing referral networks and exceeding sales targets
Experience in mental health strongly preferred
Consultative, relationship-first approach — you lead with value, not a pitch
Self-directed and comfortable managing a large territory independently
Bachelor's degree preferred, or equivalent experience
Valid driver's license, reliable transportation, and willingness to travel throughout Wisconsin

Responsibilities

Build and sustain referral partnerships with psychiatrists, psychiatric NPs, clinics, and health systems across Wisconsin
Develop and execute territory growth strategies that consistently meet and exceed KPIs
Pursue new referral sources through networking, cold outreach, drop-ins, and industry events
Represent Relief Mental Health at conferences, trade shows, and community events
Maintain a strong pipeline with accurate CRM documentation and disciplined follow-up
Communicate the clinical and patient benefits of TMS and Spravato programs with confidence and depth
Conduct competitive analysis, demographic research, and trend monitoring to inform territory strategy
Create and implement territory development plans that maximize referral engagement
Collaborate cross-functionally with clinical and leadership teams to align sales efforts with service delivery
Serve as the connective tissue between the community and our clinics
Engage in regular face-to-face meetings with referral sources to build credibility and trust
Partner with the Marketing team to amplify territory growth
Position yourself as a go-to advisor in the mental health treatment landscape