Business Development Manager

Greensboro Physical Therapy•Greensboro, NC
•$50,000 - $55,000•Onsite

About The Position

Greensboro Physical Therapy is seeking a high-performing healthcare business development professional to strengthen its presence, develop referral relationships, and generate measurable growth in the Greensboro and High Point market. This role is more than a traditional physician liaison or community outreach position; it requires a salesperson and market builder who can identify opportunities, develop strategies, build relationships, and drive sustainable referral growth. The position will focus on physician and healthcare referral development, strengthening existing relationships, developing new accounts, and building referral pipelines to support continued growth.

Requirements

  • 3+ years of successful outside sales, healthcare business development, physician relations, medical sales, or comparable B2B sales experience.
  • A demonstrated history of achieving measurable sales, referral, revenue, or territory-growth goals.
  • Strong prospecting and relationship-development skills.
  • Confidence engaging physicians, healthcare administrators, practice managers, and other decision-makers with a strong consultative selling style.
  • Experience using a CRM to manage sales activity, opportunities, and follow-up.
  • Comfort using data to identify opportunities and evaluate performance.
  • Strong organization, accountability, and follow-through.
  • The ability to work independently while remaining closely connected to a broader team.

Nice To Haves

  • Salesforce experience is a plus.
  • Existing relationships within the Greensboro, High Point, or greater Triad healthcare community are a plus.

Responsibilities

  • Developing and executing a regional growth strategy to drive measurable patient referral growth.
  • Identifying and prioritizing high-value physicians, practices, health systems, and other referral opportunities.
  • Developing new physician and healthcare referral relationships.
  • Growing referral volume and market share within existing accounts.
  • Identifying underdeveloped accounts and creating strategies to increase engagement and referral activity.
  • Prospecting consistently to expand the referral network.
  • Identifying barriers to referral and working with leadership to remove them.
  • Converting relationships and opportunities into measurable patient referrals.
  • Researching and assessing referral opportunities across Greensboro, High Point, and surrounding communities.
  • Identifying priority referral targets based on opportunity, geography, specialty, and clinic needs.
  • Developing relationships with providers and practices in both established and developing areas of the market.
  • Partnering with leadership and clinic teams to create market-specific growth strategies.
  • Building awareness and referral momentum around clinic growth and expansion.
  • Identifying emerging opportunities to strengthen the company's position in the region.
  • Developing account-specific strategies based on referral potential and current performance.
  • Building relationships across multiple levels within priority practices.
  • Understanding the needs, challenges, and referral patterns of each account.
  • Communicating clinical capabilities and patient-access advantages effectively.
  • Identifying opportunities to strengthen relationships and increase referral volume.
  • Maintaining consistent follow-up and appropriate account coverage.
  • Working closely with Clinic Directors, clinicians, operations leadership, and company leadership to understand clinic capacity, identify clinical specialties, share market intelligence, identify service or access barriers, and coordinate outreach.

Benefits

  • Salary range: $50,000-$55,000
  • Incentive plan potential averaging around 10%, dependent on clinic evaluation goals and new referral sources.
  • Medical, dental, and vision insurance options
  • 401(k) retirement plan with employer match
  • Paid time off (PTO) and paid holidays
  • Company-paid life insurance
  • Mileage reimbursement for territory travel
  • Cell phone stipend
  • Continuing education and professional development support
  • Employee Assistance Program (EAP)
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