Attachments Business Development Manager

Caterpillar•Cary, NC
•$147,760 - $221,640

About The Position

The Business Development Manager will own Caterpillar’s global attachments strategy for Building Construction Products products and services. The role shapes go-to-market approaches and helps customers address challenging needs, working with customers, dealers, and internal teams to drive sales success. The position involves visiting job sites and customers, translating insights into business cases, identifying training opportunities, and designing solutions that support successful customer outcomes. The position is located in Cary, North Carolina, or Peoria, Illinois. Travel is expected up to 40%, both domestically and internationally. Relocation assistance is available; visa sponsorship and ISE assistance are not available. The listed summary pay range is $147,760 to $221,640. Employment offers are conditioned on successful completion of a drug screen.

Requirements

  • Demonstrated strategic thinking and ability to create a vision and oversee its implementation.
  • Proven experience in product application, sales support, or product management for heavy equipment or industrial products.
  • Demonstrated success delivering product training and presentations to customers, dealers, and sales teams.
  • Experience conducting job-site or product-performance assessments and translating findings into business cases that drive incremental sales or product improvements.
  • Experience managing commercial tools that contribute to product roadmaps with cross-functional stakeholders.
  • Strong analytical skills, including interpreting industry sales data such as PINS, Parts Sales to End Users (Parts STU), attachment revenue, yield, and ratio, as well as market trends and demand forecasts.
  • Value-selling expertise, including the ability to quantify customer ROI and differentiate solutions from competitors.
  • Excellent communication, negotiation, influencing, and relationship-building skills with customers, dealers, and internal partners.
  • Ability to communicate persuasively to different audiences and build productive long-term relationships.
  • Ability to travel up to 40% domestically and internationally.

Responsibilities

  • Gather product and customer requirements to identify incremental sales opportunities and develop business cases for new solutions, product improvements, and new product introductions.
  • Manage commercial tools and systems, partnering with stakeholders to develop a product and services roadmap that drives positive customer outcomes.
  • Work with internal partners to address product availability issues and ensure appropriate product flow across the global dealer network.
  • Collaborate with cross-functional teams on demand forecasts, timelines, marketing goals, roadmap priorities, and training opportunities.
  • Monitor attachments revenue, attachments yield, attachments ratio, industry outlook, demand fluctuations, and customer requirements.
  • Visit job sites and customers to gather insights, conduct product or job-site assessments, and identify opportunities for training and solutions.
  • Develop and deliver product training and presentations to customers, dealers, and sales teams.
  • Build data-backed business cases that quantify customer value and return on investment and support incremental sales or product improvements.

Benefits

  • Medical, dental, and vision benefits
  • Paid time off, including vacation, holidays, and volunteer time
  • 401(k) savings plans
  • Health Savings Account (HSA)
  • Flexible Spending Accounts (FSAs)
  • Health Lifestyle Programs
  • Employee Assistance Program
  • Voluntary benefits and employee discounts
  • Career development
  • Incentive bonus
  • Disability benefits
  • Life insurance
  • Parental leave
  • Adoption benefits
  • Tuition reimbursement
  • Relocation assistance
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