Attachments Business Development Manager

Caterpillar Inc.•Cary, NC

1d•$147,760 - $221,640

About The Position

The Business Development Manager will own the global attachments strategy for Caterpillar’s Building Construction Products products and services. The role shapes go-to-market strategies and solutions to customer challenges, partnering with customers, dealers, and internal teams to drive sales success. The position includes time at job sites and with customers, using insights to develop business cases, identify training opportunities, and design solutions that deliver customer outcomes. The position is located in Cary, North Carolina, or Peoria, Illinois. Travel is expected up to 40%, both domestically and internationally. Relocation assistance is available; visa sponsorship and ISE assistance are not available.

Requirements

Customer focus, including putting customer needs at the center of business decisions, building trusted partnerships, and creating tailored solutions.
In-depth knowledge of multiple product and service lines and the ability to differentiate offerings from the competition and guide implementation.
Ability to analyze data, challenge assumptions, weigh alternatives, make sound decisions, and anticipate their impact.
Clear and persuasive communication skills, including adapting messages and presentations to different audiences.
Ability to build and maintain productive long-term relationships with customers, vendors, and peers.
Value-selling skills, including researching customer businesses and building data-backed business cases focused on value and payback.

Nice To Haves

Strategic thinking and the ability to create a vision and oversee its successful implementation.
Experience in product application, sales support, or product management for heavy equipment or industrial products.
Demonstrated success delivering product training and presentations to customers, dealers, and sales teams.
Experience conducting job-site or product-performance assessments and turning findings into business cases that drive incremental sales or product improvements.
Experience managing commercial tools that contribute to product roadmaps with cross-functional stakeholders.
Strong analytical skills, including interpreting industry sales data such as PINS, Parts Sales to End Users (Parts STU), attachment revenue, yield and ratio, market trends, and demand forecasts.
Value-selling expertise, including quantifying customer ROI and differentiating solutions from competitors.
Excellent communication, negotiation, influencing, and relationship-building skills with customers, dealers, and internal partners.

Responsibilities

Gather product and customer requirements to identify incremental sales opportunities and build business cases for new solutions, product improvements, and new product introductions.
Manage commercial tools and systems, partnering with stakeholders to develop a product and services roadmap that drives positive customer outcomes.
Work with internal partners to address availability issues and ensure appropriate product flow across the global dealer network.
Collaborate with cross-functional teams on demand forecasts, timelines, marketing goals, roadmap priorities, and training opportunities.
Monitor attachments revenue, attachments yield, attachments ratio, industry outlook, demand fluctuations, and customer requirements.