Business Development Manager
About The Position
Omada by TP-Link is seeking a highly motivated and experienced Business Development Manager working in a specific regional US market to lead our sales efforts across the security, low-voltage, and Pro AV distribution channel. This role is all about building and owning high-impact relationships with partners such as ADI, SDS, Wesco/Anixter, Accu-Tech, Silmar Electronics, and Pioneer Music Company. The role is focused on driving sell-through of our Omada by TP-Link solutions, networking, wireless and Security. You’ll act as the face of Omada by TP-Link within these strategic accounts, leading joint business planning, managing promotions, influencing the line card, and ensuring we’re getting maximum visibility, commitment, and growth from our partners.
Requirements
- 5-7+ years of experience in channel sales, distribution, or business development within the networking, physical security, or related industries.
- A Bachelor’s degree required.
- Hands-on experience managing key distributors like Wesco/Anixter, KOA, Pioneer Music Company, Silmar Electronics or other security distributors/resellers required.
- Strong understanding of the B2B market with a 2-tier distribution model (manufacturer → distributor → reseller/dealer).
- Excellent closing skills with proven ability to communicate clearly — whether it’s over the phone, in writing, presenting to leadership, or in a distributor branch.
- Solid interpersonal skills, self-motivation, and ownership mindset — you don’t wait for permission, you drive results.
- Proficient with Microsoft Office Suite — especially Excel, PowerPoint, and Word — and comfortable using CRM tools to track KPIs, pipeline, and account activity.
- Ability to quickly learn product features and translate them into value for partners and end-users.
- Strong analytical skills with the ability to interpret sales data, identify trends, and adjust strategy accordingly.
- Willingness to travel as needed for onsite distributor meetings, training sessions, trade shows, and events.
Responsibilities
- Own and grow revenue through key security and low-voltage distributors across the U.S., with a focus on Wesco/Anixter, KOA, Silmar, and Pioneer Music Company.
- Develop deep relationships with buyers, category managers, and regional sales leadership to drive alignment on product strategy and revenue goals.
- Execute joint business plans, promotions, and product launches to boost TP-Link’s share of wallet and competitive positioning.
- Conduct regular QBRs, forecasting sessions, and sales reviews to ensure sales objectives are met or exceeded.
- Building net new customers through, training and education with consultants and installers; maximizing deal registration, inventory availability, and quoting.
- Provide product and sales training to distributor sales teams to ensure they’re enabled and incentivized to sell TP-Link.
- Collaborate internally with Marketing, Product, and B2B Sales teams to align distributor activity with broader go-to-market strategy.
Benefits
- Salary range: $120K - $150K annually (OTE with sales compensation)
- Free snacks and drinks, and provided lunch on Fridays
- Fully paid medical, dental, and vision insurance (partial coverage for dependents)
- Contributions to 401k funds
- Bi-annual reviews, and annual pay increases
- Health and wellness benefits, including free gym membership
- Quarterly team-building events
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
Number of Employees
11-50 employees
