Business Development Manager

Brunswick Corporation•Snohomish, WA

27d•$86,500 - $139,300•Remote

About The Position

Work for the undisputed leader in the Marine Industry! Mercury Marine, a Division of Brunswick, based in Wisconsin offers a unique, fun, and rewarding work environment that fosters individual growth and rewards performance in the Marine segment of the recreational industry. Mercury’s work environment is fast-paced, competitive and high-energy. Under the direction and supervision of the Regional Business Director, the Business Development Manager (BDM) will manage and grow the entire Mercury Marine dealer network within his/her sales zone through building relationships with dealers, OEM’s, customers and developing strategic territory growth plans. The successful BDM will coach, consult, develop, and grow sales volume, market share and profitability that meet the objectives of Mercury Marine. Additional responsibilities include: developing a strategy to service existing accounts, develop new business; monitor weekly reports and take action as needed including but not limited to dealer calls, dealer visits, physical inventory checks and/or other tactical activities; work in National, Regional and local boat shows; attend sales meetings; utilizing computer and CRM tools and generally manage customer accounts. The BDM is the principal selling agent within the assigned sales territory for Mercury Marine and is responsible for achieving the established short and long-range sales goals and objectives. The BDM must assure that sales and marketing activities within the territory comply with Mercury corporate policies and procedures. The selected candidate will live within the defined territory of responsibility. This territory includes Washington, Oregon, Idaho, Montana, Wyoming and Alaska.

Requirements

Must have at least a Bachelor's Degree in Business Management, Marketing or equivalent.
Minimum 3 to 5 years of related business work experience within the Marine Industry, Recreational Industry or in the areas of Sales, Business or Marketing is preferred.
Strong communication skills, both verbal and written, and the ability to effectively communicate cross-functionally.
Proficient in Microsoft Office applications (including MS Word, MS Excel and MS PowerPoint) Internet/Intranet and CRM skills, especially while tethered via laptop from a remote location.
Must have a valid driver’s license and be able to travel at least 60% overnight.

Nice To Haves

Strong data analysis and computer skills, needs to have the ability to understand and analyze data and trends. Driven by metrics.
A practical “nose for business” and a strong problem solver, both strategically and tactically.
Possesses a high sense of urgency, low ego with high confidence. A high degree of credibility to be convincing and persuasive when faced with resistance.

Responsibilities

Develop and maintain strong working relationships with existing Mercury Marine dealers, boat sales representatives and prospective new dealers.
Coach, manage, consult, and grow sales with specific and measurable objectives.
Serve as an internal and external expert of customer, prospective, competitive and market intelligence information.
Use data to discover opportunities and apply findings into discussions with dealers.
Act as a skilled listener, mediator and negotiator while accomplishing goals and protecting interests.
Develop sales strategies, techniques, tactics, and training of product knowledge based on customer feedback and the market environment.
Present key selling points, features and benefits while focusing on exceeding customer needs and expectations.
Travel to multiple Mercury dealers’ sales and service locations within the assigned territory (at least 60% overnight travel required, more overnight travel during peak season).
Communicate customer requirements and request support from other departments as necessary to assist in achieving established objectives.
Work jointly with assigned inside customer account representatives, service personnel and credit personnel to achieve territory sales goals.
Attend Mercury sponsored events, boat-shows, open-houses, and dealer events on the weekend.