Business Development Manager - Northeastern PA

Ivy Rehab•Scranton, PA
•Hybrid

About The Position

At Ivy Health, the Business Development Manager / Physician Liaison supports the company’s mission by driving referral growth across the Northeastern Pennsylvania market. The role promotes Ivy Health clinic services to healthcare providers and practices in an assigned region, builds relationships with referral sources and community partners, and executes targeted outreach initiatives. The manager collaborates with Operations, Marketing, clinical staff, and leadership to develop growth strategies, increase new-patient referrals, and strengthen the organization’s visibility. Regular travel throughout the assigned region is required.

Requirements

  • 1–2+ years of experience in healthcare sales, provider outreach, or similar roles.
  • Strong communication skills and confidence engaging with physicians and clinical staff.
  • Comfort with medical terminology and clinical settings.
  • Skills in networking, public speaking, and relationship building.
  • Results-driven, creative, and able to work independently or as part of a team.
  • Willingness to attend evening or weekend events as needed.
  • Familiarity with Salesforce or other CRM systems.
  • Track record of meeting goals and growing in fast-paced roles.

Nice To Haves

  • Bachelor’s degree in Business, Marketing, Healthcare, or a related field preferred.

Responsibilities

  • Communicate the company’s value and services clearly to healthcare providers and community partners.
  • Build and maintain relationships with healthcare providers in assigned zip code territories.
  • Document at least 50 unique in-person interactions with referral sources each week in Salesforce, including provider interactions and community events.
  • Analyze short- and long-term referral trends to guide outreach and increase referrals.
  • Share a weekly snapshot report with Sales and Operations leadership covering tactics, key trends, provider feedback, and upcoming events.
  • Meet regularly with Operations leaders to align goals and share insights.
  • Expand referral networks and increase brand visibility to support clinic growth.
  • Work with clinical staff to support clinic goals and collaborate effectively with local referral sources.
  • Build partnerships with hospitals, schools, athletic programs, and community organizations.
  • Assist with launching and promoting new clinic locations in the region.
  • Achieve quarterly sales goals and submit reports on time.

Benefits

  • Eligibility for a full benefits package beginning within the first month of employment.
  • Generous paid time off plans.
  • Paid holidays.
  • Uncapped Business Development incentive program.
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