Freelance Brand Strategist, Pharma RFPs (As Needed)
About The Position
mindbodygreen is a trusted wellness media brand, and pharma and health brands increasingly partner with us to reach engaged, health-curious audiences in a way that feels credible and human. We're looking for a freelance strategist who knows pharma and can help us win more of this work. You'll partner closely with our Director of Brand Strategy and our sales team on pharma and health RFPs: unpacking the brief, building the strategic narrative, developing audience and condition-category insight, shaping branded content and media ideas, and helping write and structure the final deck. Some projects will be a quick turnaround on a single section, others a full response from kickoff to submission. [Recent work has spanned categories like women's health, dermatology, cardiovascular and mental health.]
Requirements
- 5 to 10 years of experience.
- Real time spent in pharma or health marketing (agency side, publisher side, or brand side).
- Understanding of DTC and ideally HCP audiences.
- Knowledge of MLR review and fair balance.
- Ability to make an idea feel fresh within guardrails.
- Clear writing skills.
- Ability to think in stories.
- Comfortable building in Google Slides and PowerPoint.
- Ability to turn work around within a few days.
- Available during ET business hours when a project is live.
Responsibilities
- Partner closely with the Director of Brand Strategy and sales team on pharma and health RFPs.
- Unpack the brief.
- Build the strategic narrative.
- Develop audience and condition-category insight.
- Shape branded content and media ideas.
- Help write and structure the final deck.
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What This Job Offers
Career Level
Mid Level
Education Level
No Education Listed
