Brand Storyteller

Bullhorn•Remote NOAM - Massachusetts, MA

6d•$140,000 - $154,000

About The Position

Bullhorn's core purpose is to create an incredible customer experience, and the organization has a sharp focus on delivering very high quality products and services to its customers. The company culture is shaped by five Core Values: Ownership, Energy, Speed & Agility, Service, and Being Human. Each value, and its underlying definition, serves as a behavioral guide for employees as they interact with customers and fellow coworkers and is an embedded way of operating across our organization. Bullhorn is a fast-paced and dynamic environment where hard work and outstanding results are rewarded and celebrated. We value those that exhibit an eagerness to learn and a strong natural desire for continuous improvement and we encourage team members to stretch themselves, acknowledge challenges and learn from them. With a strong focus on growth, we provide ample opportunities for career development and prioritize promoting from within. We believe that leaders should care deeply about the development of their employees at all levels, emphasizing emotional intelligence and accountability. Our leaders collaborate closely to ensure the success of their teams, and we work together to achieve shared goals, creating a challenging and rewarding workplace for everyone. Overview Reporting to the Executive Creative Director, the Brand Storyteller shapes how Bullhorn communicates its value to customers and the market. You'll transform business strategy, product complexity, and customer insights into differentiated narratives and clear language that strengthen our brand and drive action. You are a strategic thinker who owns the messaging architecture, brand voice, and the frameworks that enable consistent storytelling and messaging across all channels, from the website to product launches to keynotes. Working closely with the marketing leadership team, you'll operate at the intersection of all marketing functions, including product marketing, events, research, PR, demand generation, and creative, partnering with teams across the company to ensure Bullhorn tells a unified, compelling story at every touchpoint.

Requirements

Skilled creative writer who thinks strategically and understands that great copy starts with clear strategy
Can translate complex, technical, or jargon-heavy concepts into language that recruiting industry professionals actually understand and care about
Guardian of consistency and brand integrity; notices when messaging contradicts itself or is inconsistent, and cares about fixing it
Comfortable with ambiguity and collaboration; asks good questions, pushes back on unclear briefs, and exercises influence through trust-building rather than authority
Experience in B2B, SaaS, marketing, and understands how strategic messaging drives business outcomes
Can juggle multiple projects with different deadlines and audiences without losing quality
Curious and loves to learn about customer needs and what actually moves people to action

Nice To Haves

Advertising agency experience

Responsibilities

Develop and maintain Bullhorn's brand voice, tone-of-voice guidelines, and messaging architecture across all channels
Create taglines, big ideas, messaging frameworks, and overarching positioning narratives for products, campaigns, and go-to-market initiatives
Write strategic copy for every medium, including web pages, landing pages, email campaigns, ad copy, social posts, videos, and sales collateral
Script video content for campaigns, product demos, explainers, testimonials, hero videos, and short-form
Develop corporate and executive messaging, including keynote narratives, event environments, rally cries, and thought leadership content
Build reusable copy templates, frameworks, and messaging blocks to accelerate production across the team
Quality-gate key copy before it goes live, ensuring brand alignment, messaging accuracy, tone and manner, and consistent terminology
Build a strong bench of freelance copywriting and editing talent to support marketing channels during peak periods
Own project workflow and prioritization across competing requests, managing timelines and communicating dependencies