Brand Partnerships & Talent Marketing Manager, Global Brand
About The Position
GE Vernova is looking for a Brand Partnerships & Talent Marketing Manager to join our Global Brand team at a pivotal moment in the company’s growth. This role will help shape how GE Vernova shows up through signature brand experiences, strategic sponsorships, and next-generation talent marketing initiatives. You’ll help develop partnerships and experiences that bring our brand to life while creating stronger connections with the people who will build the future of energy. Working across Global Brand, Talent Acquisition, Communications, business and regional teams, you’ll connect upper-funnel brand awareness to talent engagement and recruiting priorities—creating cohesive journeys that move audiences from awareness to interest. This role is ideal for any marketer with foundational experience across brand marketing, partnerships, experiential marketing, and integrated campaigns. You should be equally comfortable helping shape the strategy, developing a creative concept, and managing the details required to bring an experience to life. You’ll be both strategic and hands-on, helping GE Vernova build a distinctive presence in culture and establish a compelling talent brand for the next generation. This is an opportunity to be a founder and grow alongside a newly launched global brand and a company actively defining the future of energy.
Requirements
- 2-8 years of experience in brand, partnership, sponsorship, experiential, event, talent, or integrated marketing.
- Experience developing and executing brand partnerships, sponsorship activations, experiences, or integrated marketing programs—from strategy and creative development through delivery.
- An understanding of how upper-funnel brand marketing can support talent engagement, recruiting, and broader business objectives.
- Strong project management skills, with the ability to manage multiple workstreams, stakeholders, timelines, and budgets simultaneously.
- Experience collaborating across internal teams and with external partners, agencies, producers, and vendors.
- Strong written and verbal communication skills, including experience developing briefs, recommendations, and presentations.
- A proactive, detail-oriented approach and the ability to balance strategic thinking with hands-on execution in a fast-moving environment.
- Ability to travel as needed to support sponsorships, events, and brand activations.
Nice To Haves
- Passion for our mission and the relentless optimism to see the possibilities ahead.
- Experience creating marketing programs for next-generation talent audiences, including students, early-career professionals, skilled tradespeople, or engineers.
- Curiosity about how brands build relevance through partnerships, experiences, culture, and community.
- Strong creative instincts and the ability to identify ideas that inspire participation, engagement, and storytelling.
- Interest in energy, climate, technology, workforce development, or purpose-driven work; deep subject-matter expertise is not required.
- Curiosity and early experimentation with AI technologies, tools, and new ways of working.
- Comfort with ambiguity and a collaborative mindset, including the ability to work effectively across teams, cultures, and time zones.
Responsibilities
- Help shape and execute GE Vernova’s global sponsorship and partnership strategy, evaluating opportunities based on brand fit, audience relevance, storytelling potential, and business impact.
- Lead signature brand experiences, sponsorship activations, and next-generation talent marketing initiatives from strategy and creative development through execution and measurement.
- Partner with Talent Acquisition to translate workforce priorities into integrated marketing strategies and connected audience journeys across paid, owned, earned, experiential, and recruiting channels.
- Develop activation strategies, creative briefs, messaging frameworks, and programming concepts that bring GE Vernova’s brand and mission to life for priority audiences.
- Align Global Brand, Talent Acquisition, Communications, business and regional teams—as well as external partners, agencies, producers, and vendors—to deliver high-quality, cohesive programs.
- Manage end-to-end program delivery, including timelines, budgets, contracts, approvals, production, on-site activation, and post-program evaluation.
- Define success metrics, track performance, and translate results into insights that strengthen future sponsorship and talent marketing initiatives.
- Monitor cultural, workforce, and marketing trends to identify new opportunities to engage next-generation talent and increase GE Vernova’s relevance.
Benefits
- professional development
- challenging careers
- competitive compensation
- medical
- dental
- vision
- prescription drug coverage
- access to Health Coach from GE Vernova, a 24/7 nurse-based resource
- access to the Employee Assistance Program, providing 24/7 confidential assessment, counseling and referral services
- GE Vernova Retirement Savings Plan, a tax-advantaged 401(k) savings opportunity with company matching contributions and company retirement contributions
- access to Fidelity resources and financial planning consultants
- tuition assistance
- adoption assistance
- paid parental leave
- disability benefits
- life insurance
- 12 paid holidays
- permissive time off
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What This Job Offers
Job Type
Full-time
Career Level
Entry Level
Education Level
No Education Listed
