Brand Marketing Manager, Content & Campaigns

S&P Global • Houston, TX

12h • Onsite

About The Position

The Brand Marketing team advances S&P Global Energy’s leadership in global energy markets through impactful campaigns that build awareness, strengthen market preference, and support business growth. The team brings together our brands, expertise, insights, and thought leadership to create consistent and engaging customer experiences across multiple channels.

Requirements

• Bachelor’s degree in Marketing, Communications, Journalism, Business, or a related field, with 3–5 years of experience in brand marketing, content marketing, integrated marketing, campaign management, communications, or a related discipline.
• Proven experience planning and executing integrated B2B marketing campaigns across multiple channels, including managing activation from planning through performance measurement.
• Strong copywriting, editing, messaging, and storytelling skills, with the ability to translate complex thought leadership and market insights into compelling, audience-focused content.
• Strong project management and collaboration skills, with experience coordinating multiple projects, stakeholders, and priorities in a matrixed environment.
• This role is limited to persons with indefinite right to work in the United States.

Nice To Haves

• Experience in the energy, commodities, financial information, technology, or professional services sectors.
• Experience supporting large-scale brand, thought leadership, demand-generation, executive communications, influencer, or advocacy programs.
• Working knowledge of SEO, social media, paid media, content distribution, multimedia storytelling, and campaign performance measurement.
• Experience using AI tools and marketing technology platforms such as Microsoft Copilot, ChatGPT, Gemini, Salesforce, Marketo, Adobe Experience Manager, Adobe Analytics, or similar tools.

Responsibilities

• Plan and execute integrated brand marketing campaigns aligned with strategic business priorities, audience needs, and growth opportunities.
• Transform thought leadership, market intelligence, and expert perspectives into compelling campaign concepts, content, and audience-focused stories.
• Coordinate campaign and content activation across Brand Marketing, Digital Marketing, Product Marketing, Communications, Editorial, Events, Commercial teams, and external partners.
• Manage editorial calendars, campaign timelines, content workflows, asset development, stakeholder alignment, and launch readiness across multiple channels.
• Use AI tools and emerging technologies to improve content creation, personalization, campaign execution, scalability, and workflow efficiency.
• Monitor campaign and content performance, identify optimization opportunities, and develop actionable recommendations that improve awareness, engagement, and marketing effectiveness.

Benefits

• Health care coverage designed for the mind and body.
• Generous time off helps keep you energized for your time on.
• Access a wealth of resources to grow your career and learn valuable new skills.
• Competitive pay, retirement planning, a continuing education program with a company-matched student loan contribution, and financial wellness programs.
• Perks for your partners and little ones, too, with some best-in class benefits for families.
• Retail discounts to referral incentive awards.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level