Brand Designer (Flex)

Advanced Systems Group•, US
•$90 - $125

About The Position

Advanced Systems Group, LLC is hiring a Brand Designer for a flexible, variable-hours role. The designer will evolve and maintain the Client’s brand systems and create visual assets and scalable toolkits for social, campaigns, programs, and sub-brands. Work is performed as needed based on business and project requirements, primarily during standard business hours, with possible early mornings, late evenings, weekend, or event-based support. The position is non-exempt and paid hourly. The role combines brand-system development with hands-on design production. The designer will maintain brand guidelines and create usage guides, reference documents, and email and web module standards. They will develop visual-identity toolkits and design assets for platforms including LinkedIn, YouTube, Instagram, and X, collaborating with social strategists and writers to refine visual approaches based on channel performance. The designer will also build reusable Figma component libraries, Adobe Creative Cloud kits, and Google Slides or Docs templates; package research, video series, and product launches into multi-format asset kits; and standardize file naming, export specifications, aspect ratios, and asset repositories. Work is typically completed in an office or remotely using digital collaboration tools. Occasional travel of less than 10% is expected. Deadlines may be tight and priorities may shift with campaign and production needs.

Requirements

  • 7 to 10 years of experience in brand design, visual identity systems, or integrated design at a creative agency or in-house brand studio.
  • Advanced skills in Figma and Adobe Creative Cloud, including Illustrator, Photoshop, InDesign, and After Effects, as well as Google Slides and Docs.
  • A portfolio showing brand identity guidelines, typography and grid systems, platform-native social assets (static and motion), and modular template toolkits.
  • Strong visual judgment in typographic hierarchy, color balance, iconography, and matching photography with UI or spot illustration.

Responsibilities

  • Build and maintain the Client’s brand guidelines.
  • Create visual usage guides, do’s and don’ts reference documents, and email or web module standards for internal teams and external agencies.
  • Develop and produce visual-identity toolkits for static graphics, carousel stories, data visualizations, and short-form motion assets across LinkedIn, YouTube, Instagram, and X.
  • Design style frames, cover art, lower thirds, on-screen typography, digital banners, and event visuals for flagship series, programs, and sub-brands.
  • Partner with social strategists and writers to test and refine visual approaches, improve hierarchy and layouts, and update assets based on channel performance.
  • Build and update reusable Figma component libraries, Adobe Creative Cloud kits, and Google Slides or Docs templates.
  • Turn research, video series, and product launches into multi-format asset kits for social, email, web, and executive presentations.
  • Standardize file naming, export specifications, aspect ratios, and asset repositories for studio teams and agency partners.
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