Brand & Campaign Strategy, Intern

Jacksonville Jaguars•Jacksonville, FL

1d•Onsite

About The Position

The Brand & Campaign Strategy, Intern supports the development and execution of marketing campaigns that advance the Jacksonville Jaguars brands and business priorities. The intern will directly support and learn from the Brand & Campaign Strategy Team in the Marketing Department. The ideal candidate is curious, collaborative, and comfortable moving between strategic thinking and tactical execution in a fast-paced sports and entertainment environment. More About Jaguars Marketing In the wild, Jaguars lay claim to their domain to all outsiders by leaving lasting, deep scratches and menacing claw marks in surrounding terrain. It’s a warning. This is our house. This is our community. And our domain—EverBank Stadium—is our jungle and should be the place where all opponents know they’re in for a battle. The role of the Marketing team is to ensure that the story of our team and DUUUVAL is told locally, nationally, and globally. We also work to gain new fans and drive revenue for the organization. This role will support the Marketing department as a whole with focus on brand & campaign initiatives.

Requirements

Must be eligible to receive college credit for the internship OR have graduated within 18 months of the internship start date
Basic understanding of brand strategy, marketing campaigns, and storytelling principles
Ability to analyze information and synthesize insights from research and campaign performance
Knowledge of Microsoft Office computer programs
Demonstrated ability to deliver on assigned tasks on time with superior attention to detail while managing multiple projects
Excellent communication, presentation, and organizational skills
Creative and strategic thinker
Willingness to learn and grow, with well-developed interpersonal skills and a collaborative, team-oriented mentality
Must be able to take initiative, be accountable to learning and tasks and work independently on projects from time to time
Ability to work flexible hours in a fast-paced environment with ever-changing priorities
Ability to handle confidential information and represent the brands professionally
Able to report to the internship in Jacksonville, FL with a reliable mode of transportation. This is an in-person opportunity.

Nice To Haves

Pursuing a degree in Marketing or related field
Experience working in the sports and entertainment marketing industry a plus
Familiarity with creative briefs, marketing calendars and presentation building
Interest and knowledge of the social media landscape
Knowledge of Adobe Creative Suite

Responsibilities

Contributing to campaign planning and creative brainstorming
Brand research, including conducting audits, tracking industry trends, and summarizing insights that inform brand positioning and campaign planning
Moderation and organization of assets, departmental files, calendars, promotional materials and marketing inventory
Supporting the creation and execution of social media copy, content and graphics across multiple brands and platforms
Event support for brand activations and supporting on-site social coverage
Supporting influencer and creator partnerships, including research, coordination, and campaign tracking
Collaborating with marketing, creative, partnerships, and content teams to support integrated campaigns
Support Marketing department with tentpole initiatives and events throughout the offseason.
Other duties and learning opportunities as assigned