Part Time Brand Ambassador

Lucid Motors • Newark, CA

1d • Onsite

About The Position

As a Part-Time Brand Ambassador in a Lucid Studio, you will create exceptional first impressions and deliver a welcoming, elevated experience for every guest. As one of the first points of contact for the brand, you will spark curiosity, build meaningful connections, and introduce customers to electric mobility. Brand Ambassadors are the first point of engagement for studio guests and help deliver an elevated customer experience, build brand connection, and support daily studio operations.

This part-time position typically involves 20–25 hours per week and requires flexibility, including evening and weekend availability. The role includes welcoming and assisting guests, capturing customer information in Salesforce, assessing customer needs, recommending appropriate vehicles, and connecting prospective buyers with Sales Specialists. It also supports studio operations, vehicle readiness, and order-related processes.

Requirements

• Exceptional interpersonal and communication skills.
• A passion for delivering outstanding customer experiences.
• Experience in a customer-facing environment, such as retail, hospitality, or food service.
• Patience, professionalism, and adaptability in a dynamic retail setting.
• Interest in electric vehicles and enthusiasm for building the Lucid brand.
• Flexible availability, including extended holiday mall hours, holidays, and weekends.
• At least 18 years old.
• High school diploma or GED.
• Authorized to work in the USA; visa sponsorship is not available.
• Ability to twist, bend, squat, reach, and stand for extended periods, with or without reasonable accommodation.
• Valid driver’s license with no suspensions within the past year. Drivers under 21 must have held a driver’s license for at least three years and successfully complete Lucid training upon hire.
• Ability to obtain appropriate state DMV licensing, where applicable.
• Where permitted by law, successful completion of a drug test and background check, including criminal-record checks, is a condition of employment for Lucid sales centers.

Nice To Haves

• Prior experience with a CRM tool such as Salesforce is highly preferred.

Responsibilities

• Welcome guests, answer general inquiries, and schedule test drives.
• Capture high-quality customer leads and interactions in Salesforce CRM.
• Conduct customer needs assessments covering budget, preferences, and timing.
• Recommend suitable vehicles based on customer needs.
• Refer high-potential leads to Sales Specialists.
• Ensure guests are directed to the appropriate next step in their journey.
• Build knowledge of the Lucid brand, vehicles, and services.
• Explain vehicle features, specifications, and pricing to stimulate customer consideration.
• Provide operational support, including order paperwork and clarification of order and vehicle status.
• Support studio operations, including opening and closing checklists.
• Ensure test-drive and showcase vehicles are clean, charged, and ready.
• Assist with facility needs, including refreshments and maintenance requests.
• Support day-to-day studio operations as needed.

Benefits

• Medical, dental, and vision insurance.
• Life and disability coverage.
• Paid time off.
• Paid holidays and paid sick leave.
• 401(k) retirement plan.
• Eligible employees may participate in Lucid’s equity program and/or discretionary annual cash incentive program.

What This Job Offers

• Job Type: Part-time
• Career Level: Entry Level
• Education Level: High school or GED