Part Time Brand Ambassador

Lucid Motors•Millbrae, CA
•Onsite

About The Position

As a Part-Time Brand Ambassador in a Lucid Studio, you create exceptional first impressions and deliver a welcoming, elevated experience for each guest. As one of the first points of contact for the brand, you spark curiosity, build meaningful connections, and introduce customers to electric mobility. Brand Ambassadors are the first point of engagement for Studio guests and help deliver an elevated customer experience, create brand connection, and support daily Studio operations. The role requires flexibility, including evenings and weekends, and is expected to involve 20–25 hours per week.

Requirements

  • Exceptional interpersonal and communication skills.
  • Passion for delivering outstanding customer experiences.
  • Experience in a customer-facing environment, such as retail, hospitality, or food service.
  • Patience, professionalism, and adaptability in a dynamic retail setting.
  • Interest in electric vehicles and enthusiasm for building the Lucid brand.
  • Flexible availability, including extended holiday mall hours, holidays, and weekends.
  • At least 18 years old.
  • High school diploma or GED.
  • Authorized to work in the United States; visa sponsorship is not available.
  • Ability to twist, bend, squat, reach, and stand for extended periods, with or without reasonable accommodation.
  • Valid driver’s license with no suspensions within the past year.
  • Drivers under 21 must have held a driver’s license for at least three years and successfully complete Lucid training upon hire.
  • Ability to obtain appropriate state DMV licensing, where applicable.
  • Where permitted by law, successful completion of a drug test and background check, including criminal records, is a condition of employment for Lucid sales centers.

Nice To Haves

  • Prior experience with a CRM tool such as Salesforce is highly preferred.

Responsibilities

  • Welcome guests, answer general inquiries, and schedule test drives.
  • Capture high-quality customer leads and interactions in Salesforce CRM.
  • Conduct customer needs assessments, including budget, preferences, and timing.
  • Recommend suitable vehicles based on customer needs.
  • Refer high-potential leads to Sales Specialists.
  • Direct guests to the appropriate next step in their journey.
  • Build deep knowledge of the Lucid brand, vehicles, and services.
  • Explain vehicle features, specifications, and pricing to stimulate customer consideration.
  • Provide backend operational support, including order paperwork and clarifying order or vehicle status.
  • Support Studio operations, including opening and closing checklists.
  • Ensure test-drive and showcase vehicles are clean, charged, and ready.
  • Assist with facility needs, such as refreshments and maintenance requests.
  • Support day-to-day Studio operations as needed.
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