Branch Sales Team Leader
Thorp Controls•La Vista, NE
•Hybrid
About The Position
The Branch Sales Team Leader (BSTL) is responsible for the overall performance, leadership, and strategic direction of the Omaha and Sabetha branches. This role's primary functions include owning sales growth, customer development, vendor relationships, and operational execution across the territory. The BSTL leads a team of account managers and inside/operations staff while maintaining direct involvement in key accounts, vendor alignment, and branch-level decision making. Most travel will be within the territory and self-managed.
Requirements
- 5–10+ years in industrial distribution, automation, or related sales leadership role
- Proven ability to lead teams and drive sales growth
- Strong understanding of industrial automation products and vendor ecosystems
- Demonstrated ability to balance sales leadership with operational execution
- Highly accountable, ownership mindset (runs the business like their own)
- Strong communicator capable of aligning teams, vendors, and leadership
- Comfortable operating both strategically and tactically
- Customer-first mentality with urgency around execution
- Able to navigate ambiguity and drive results across multiple responsibilities
Nice To Haves
- Experience managing P&L or branch-level financial performance preferred
Responsibilities
- Own branch revenue, gross profit, and booking performance
- Develop and execute territory sales strategy, including target accounts and market focus areas
- Drive new customer acquisition and expansion of existing accounts (including dormant accounts)
- Lead pipeline development, forecasting, and accountability for results
- Participate in joint sales calls, vendor engagements, and key customer meetings
- Lead, coach, and develop outside sales, inside sales, and support staff
- Establish clear expectations, accountability, and performance management
- Recruit, hire, and onboard talent
- Coordinate resources across branches and collaborate with other BSTLs
- Maintain relationships with key accounts and strategic customers
- Ensure high levels of customer service, responsiveness, and order execution
- Drive consistent market coverage and in-person customer engagement
- Identify market trends, competitive threats, and growth opportunities
- Build and maintain strong relationships with key suppliers (Schneider, Phoenix Contact, Hoffman, SICK, etc.)
- Align branch execution with vendor programs, rebate initiatives, and strategic priorities
- Participate in vendor strategy sessions and joint planning meetings
- Ensure effective communication and execution of vendor expectations at the branch level
- Oversee day-to-day branch operations including inventory, warehouse, and order fulfillment
- Ensure timely and accurate processing of quotes and orders to support customer satisfaction
- Manage inventory levels, stock strategy, and working capital efficiency
- Coordinate logistics across Omaha and Sabetha to optimize service levels
- Manage branch P&L performance, including expenses, margins, and inventory investment
- Monitor KPIs such as sales growth, gross profit, bookings, backlog, and customer count
- Utilize CRM and reporting tools to guide decision-making and performance tracking
- Partner with technical, operations, and vendor business teams
- Support company-wide initiatives, including digital strategy, pricing, and product focus
- Share best practices across territories and contribute to overall company growth
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What This Job Offers
Job Type
Full-time
Career Level
Senior
Education Level
No Education Listed
