Beauty Advisor - Full Time

Belk•Bowling Green, KY

About The Position

The Beauty Advisor drives sales and delivers a positive customer experience across multiple beauty brands. The role provides excellent service by building client relationships, performing product applications, and offering customized recommendations. It calls for genuine enthusiasm for the beauty and fragrance industry, competitive drive, and confidence in a fast-paced commission environment. This is an hourly position. The Beauty Advisor supports store sales and operations, builds customer loyalty through personalized consultations and clienteling, and helps create memorable experiences for customers, teammates, vendors, and the community. The role also includes product merchandising and replenishment, maintaining visual and hygiene standards, supporting promotions and events, and assisting with fulfillment and asset protection processes.

Requirements

  • Dedication to customer service and drive to achieve store objectives.
  • Skills and experience to perform the role and commitment to continuous learning.
  • Ability to take ownership of assigned tasks and contribute to store success.
  • Self-directed and able to work with minimal supervision in a deadline-driven environment.
  • Excellent communication skills.
  • Comfort with technology, including smartphones, tablet computers, and Windows-based operating systems.
  • Availability to work a flexible schedule based on business needs, including nights, weekends, and holidays.
  • Ability to regularly move around all store areas and remain accessible to customers.
  • Ability to bend, reach, and stretch for products, and lift, carry, and move at least 40 lbs.
  • Comfort with and enjoyment of assisting customers with makeup application and skincare services.
  • Maintain all required professional licenses and certifications, including state-specific demonstrator or cosmetology licenses where required by applicable state and local regulatory boards.

Responsibilities

  • Take ownership and initiative in achieving store objectives and personal and store key metrics.
  • Build genuine relationships with teammates, vendors, customers, and the community to create memorable store experiences.
  • Build customer loyalty through excellent service, personalized consultations, clienteling tools, and tailored product recommendations.
  • Execute promotions, special events, and customer outreach to maximize performance and drive sales.
  • Use selling tools and digital devices to provide an omnichannel experience and communicate inventory, assortment, and product details.
  • Use training tools and brand resources, embrace feedback, and build product knowledge, suggestive selling behaviors, artistry skills, and expertise in beauty trends.
  • Encourage repeat client interactions as a knowledgeable and trusted resource.
  • Merchandise and replenish products promptly, maintaining visual merchandising, signing, and beauty hygiene standards in line with vendor and company directives.
  • Contribute to a positive store culture by connecting with teammates, sharing knowledge, and celebrating achievements.
  • Adapt to changing circumstances and assist with selling and store operations tasks as assigned.
  • Support store fulfillment and asset protection initiatives by accurately and efficiently executing omni and operations processes, maintaining product protection standards, and following safety guidelines.
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