BDC Representative – Graff Chevrolet | Bay City, MI
About The Position
At Graff Chevrolet, our Business Development Center (BDC) is where relationships start. You'll be the voice and face that turns curious shoppers into loyal customers, and you'll do it in a supportive, fast-moving environment with real room to grow. What You'll Do You'll own the customer experience from the very first contact. That means: Responding quickly and professionally to phone calls, internet leads, and online chats — making customers feel like a priority from the first contact Setting appointments by building genuine rapport and communicating value Following up with leads, prospects, and existing customers through our CRM Making outbound calls to connect customers with new vehicle and service opportunities Collaborating with the BDC Team Lead and Sales Managers to refine scripts, email campaigns, and follow-up strategies Providing performance updates to dealership leadership and tracking appointments through to sale What We're Looking For You don't need a car sales background, you do need a people-first mindset and a drive to connect. The ideal candidate: Communicates clearly and confidently, whether on the phone, via email, or in online chat Stays organized and follows through Picks up new software and tools quickly Thrives in a goal-oriented environment where your work directly impacts the team's success Handles a fast pace with a positive attitude Why Graff Chevrolet? Graff Chevrolet is one of Michigan's most established dealerships, with a reputation built on treating customers and employees right. This role is a great entry point into the automotive industry, with opportunities to advance for those who bring energy and consistency.
Requirements
- High school diploma or GED required
- 1–3 months of customer service, call center, or sales experience preferred (but not required — we'll train the right person)
- Strong written and verbal communication skills
- Comfortable learning CRM and dealership software
Responsibilities
- Responding quickly and professionally to phone calls, internet leads, and online chats — making customers feel like a priority from the first contact
- Setting appointments by building genuine rapport and communicating value
- Following up with leads, prospects, and existing customers through our CRM
- Making outbound calls to connect customers with new vehicle and service opportunities
- Collaborating with the BDC Team Lead and Sales Managers to refine scripts, email campaigns, and follow-up strategies
- Providing performance updates to dealership leadership and tracking appointments through to sale
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What This Job Offers
Job Type
Full-time
Career Level
Entry Level
Education Level
High school or GED
Number of Employees
11-50 employees
