BDC Manager

Crossroads Chevrolet•Mount Hope, WV

13d•Onsite

About The Position

Beckley Chevrolet is looking for an experienced, high-energy BDC Manager to lead our Business Development Center and drive results. This is not an entry-level management position. Strong automotive dealership BDC experience is required. We are looking for someone who understands dealership operations, knows how to build and manage a high-performing BDC team, and is comfortable utilizing AI-powered platforms and modern dealership technology to improve efficiency, customer engagement, follow-up, and appointment performance.

Requirements

Strong previous automotive dealership BDC experience — REQUIRED
Ability to effectively work with AI platforms and AI-powered dealership tools — REQUIRED
Comfortable learning, implementing, and managing new technology and automation
Proven ability to manage internet leads, inbound calls, outbound campaigns, and unsold follow-up
Strong understanding of dealership CRM processes and lead management
Ability to train, coach, motivate, and hold BDC agents accountable
Excellent phone, text, and email communication skills
Strong appointment-setting and objection-handling skills
A process-driven mindset with close attention to follow-up
Ability to analyze BDC performance and identify opportunities for improvement
High energy, competitive attitude, and a strong desire to win
Candidates without a strong automotive dealership BDC background will not be considered.
Candidates must also be comfortable working with AI platforms, automation, CRM technology, and evolving digital tools.
We want someone who embraces new technology and knows how to use it to make the BDC more productive—not someone who is resistant to change.
We are looking for a proven dealership BDC professional who can take ownership of the department, establish accountability, embrace technology, and produce measurable results.

Nice To Haves

Previous BDC leadership or management experience strongly preferred

Responsibilities

Manage the day-to-day operation of the dealership BDC
Recruit, train, coach, and develop BDC representatives
Monitor incoming internet leads and phone opportunities
Ensure leads are worked quickly, consistently, and according to process
Improve appointment set, show, and sold performance
Utilize AI platforms, automation, and dealership technology to improve BDC productivity and customer engagement
Monitor AI-generated communication and automated follow-up to ensure quality and accuracy
Identify opportunities to use AI and technology to improve processes and results
Monitor calls, texts, emails, and CRM activity for quality and accountability
Conduct regular one-on-one coaching and team training
Build effective follow-up processes for unsold customers and missed appointments
Work closely with the General Manager and Sales Management team
Track departmental KPIs and provide regular performance reporting
Hold the team accountable to activity and performance standards
Develop campaigns to generate additional showroom traffic and sales opportunities