B2B Campaign Manager – Enterprise ABM

Remote PeopleUSA, North America
$100,000 - $115,000Hybrid

About The Position

We’re partnering confidentially with a growing enterprise technology organization seeking a hands-on B2B Campaign Manager to own campaign execution across complex, high-value enterprise markets. This is a builder role. You’ll work closely with Sales to develop targeted ABM programs, build and launch campaigns directly in HubSpot, and manage broader demand-generation initiatives across paid, organic, events and digital channels. The focus isn't lead volume or vanity metrics. It’s meaningful account engagement and measurable pipeline contribution.

Requirements

  • 5+ years of B2B marketing experience
  • Strong experience within enterprise or complex B2B sales environments
  • Advanced, hands-on HubSpot proficiency
  • Experience personally building and launching campaigns end-to-end
  • Understanding of long, multi-stakeholder enterprise buying cycles
  • Strong analytical and commercial judgment
  • Ability to work independently in a lean, fast-moving environment
  • Comfortable partnering directly with Sales
  • HubSpot is a genuine requirement. You should be able to independently build lists and segments, configure workflows and sequences, establish campaign tracking and attribution, and report on performance.

Nice To Haves

  • Hands-on Account-Based Marketing (ABM) experience
  • Named-account and multi-touch campaign execution
  • Enterprise SaaS or technology marketing
  • Experience across energy, utilities, mining, oil & gas, infrastructure or other industrial markets
  • Paid LinkedIn and niche B2B audience targeting
  • SEO/AEO and organic demand generation
  • Practical use of AI tools for research, campaign development, personalization or automation

Responsibilities

  • Build and execute 1:1 and 1:few ABM campaigns against strategic named accounts
  • Partner with Sales on account targeting, messaging, sequencing and engagement
  • Research enterprise accounts and identify relevant business triggers and campaign angles
  • Build HubSpot lists, segmentation, workflows, sequences, tracking and attribution
  • Develop and launch top-of-funnel campaigns across priority verticals
  • Manage always-on LinkedIn and targeted paid programs
  • Support event and webinar promotion and follow-up
  • Contribute to SEO and answer-engine optimization initiatives
  • Track campaign performance and translate engagement into actionable commercial insights
  • Continuously improve campaigns based on pipeline and account-level performance

Benefits

  • Significant autonomy and visibility
  • Established HubSpot infrastructure
  • Modern AI-enabled marketing environment
  • Exposure to complex, high-value enterprise markets
  • Opportunity to influence how the campaign function scales
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