Associate VP Marketing, Americas

Nuix•Reston, VA
•Hybrid

About The Position

The Associate VP Marketing, Americas leads marketing across Nuix’s Americas region, its largest region and representing over 50% of company revenue. This hands-on leadership role turns regional business priorities into marketing plans designed to deliver pipeline and revenue, expand the company’s presence into Canada and Latin America, and grow partner-sourced business. The role works closely with the EVP AMER and senior sales leadership as a commercial partner. It owns regional marketing strategy, budget, and pipeline targets; leads a team of three; and coordinates with central marketing teams to align regional priorities with global programs. The position is based in Nuix’s Reston, Virginia office, with attendance required at least three days per week. For the remaining days, the employee may choose to work remotely or from the Reston office.

Requirements

  • 10+ years in B2B marketing, partnerships, or commercial go-to-market roles in enterprise technology or software.
  • A track record of delivering marketing-sourced pipeline and revenue in the Americas.
  • Experience building integrated regional plans that connect demand generation, account-based marketing, partner marketing, and sales enablement.
  • Confidence working alongside and influencing very senior commercial leaders at VP and EVP level.
  • People leadership experience, including coaching and developing small, high-performing teams.
  • Commercial judgment and comfort owning and reporting on a significant regional budget.
  • A genuine understanding of partner ecosystems and how to build partner-led growth.

Nice To Haves

  • Experience in marketing technology to the US federal or state government market.
  • Background in cybersecurity, forensics, legal technology, or adjacent markets.
  • Experience expanding into Canada or Latin America.
  • Existing relationships within partner ecosystems relevant to Nuix’s market.
  • Strong instinct for brand, storytelling, and thought leadership.

Responsibilities

  • Own the AMER marketing strategy, budget, and pipeline targets, and report performance to the CMO and EVP AMER.
  • Lead a team of three, set goals, coach team members, and develop the Senior Marketing Manager as a future leader.
  • Build and execute integrated demand-generation marketing plans across demand generation, account-based marketing, partner marketing, events, and sales enablement.
  • Drive geographic expansion into Canada and Latin America by supporting partners, routes to market, and localized programs.
  • Be accountable for growth in marketing-influenced pipeline, including direct and partner pipeline, with particular emphasis on the US government sector and expansion markets.
  • Lead account-based marketing for approximately 10 priority accounts agreed with the EVP AMER.
  • Align with central marketing teams, including digital, product marketing, brand, and reputation, so AMER priorities are reflected in global programs.
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