The Associate Product Manager (APM) supports a disciplined, business oriented approach to product planning and management of the assigned hardware solutions to achieve business performance objectives. Through Voice of the Customer research, participation in channel partner product councils, meeting with internal sales and marketing organizations and competitive analysis, the APM gains a deep understanding of customer applications, problems and needs in the target market segments. Armed with this knowledge the APM develops and executes a compelling product vision and “optimized” product portfolio that delivers a superior customer value proposition and meets product financial objectives. This is primarily accomplished through development and execution of product plans and specific marketing requirements that deliver products and services with unique value to Entrust’s customers.
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Job Type
Full-time
Career Level
Entry Level