Associate, Paid Search (Kia)

Canvas Worldwide•El Segundo, CA

1d•Hybrid

About The Position

Canvas Worldwide is seeking a Paid Search Associate to join their team. This role involves understanding consumer search intent and developing strategies to capture it for clients. The Associate will learn media concepts and best practices for paid search campaign management, with opportunities to apply data analysis and workflow automation skills. Key attributes for success include teamwork, curiosity, attention to detail, and a self-motivated work ethic.

Requirements

Strong analytical and organizational skills
Basic knowledge of Excel formulas and functions
Bachelor’s Degree preferred (i.e. Data Analytics, Statistics, Marketing, Computer Science)
Programming languages: Python or SQL (Optional)
Certifications: Google Ads or Search Ads 360 (Optional)

Responsibilities

Conduct keyword research to identify growth opportunities for new and existing campaigns.
Identify top-performing ad copy to inform new creative.
Review search trends and craft insights for clients.
Ensure reporting is pulled accurately.
Monitor campaign pacing towards goals.
Assist in creating bulk sheets to upload or edit keywords and ad copy within search bid management tools.
Review product briefs and website copy decks to develop new copy.
Provide support in campaign budget management and optimizations.
Provide updates for deliverables & re-prioritize tasks as needed.
QA implementation for new campaigns as well as ad copy rotations.

Benefits

Generous medical, dental, vision, pet insurance, commuter benefits, disability and life insurance coverage
401(k) matching
Up to 14 holidays per year
A “Do Good Day”
Unlimited PTO
Employee social and wellness events
DEI Council
Auto purchase rebate program
Monthly wellness allowance
In-office amenities such as fresh kombucha and an in-house barista