Associate Marketing Manager, DePuy Synthes CMF

Johnson & Johnson Innovative Medicine•West Chester, PA

1d•Onsite

About The Position

The US CMFT Associate Marketing Manager will support product and portfolio marketing for the CMFT business in the United States, based in West Chester, PA. This role partners closely with Sales, Clinical Affairs, R&D, Regulatory/Compliance, and Global Marketing to develop and execute go-to-market plans, drive clinical and commercial adoption, enable the field force, and deliver measurable business results.

Requirements

Bachelor’s degree in marketing, business, life sciences, biomedical engineering, or related field.
2+ years of product or marketing experience in medical devices, preferably in orthopedics, CMF, Thoracic or trauma.
Familiarity with surgical workflows and the OR environment; experience engaging surgeons and clinical stakeholders.
Strong project management and organizational skills; ability to manage multiple priorities and stakeholders.
Excellent written and verbal communication and presentation skills.
Analytical capability to interpret market data and translate insights into actionable plans.
Willingness to travel (approximately 20–40%, depending on product and launch activities).

Nice To Haves

Bachelor’s degree (BA or BS) or clinical background (RN, surgical tech, biomedical).
Demonstrated experience supporting product launches and surgeon education programs.
Knowledge of US healthcare payer landscape and reimbursement coding relevant to CMF/trauma procedures.
Experience with digital marketing tools, CRM platforms, and analytics.

Responsibilities

Support development and execution of product and portfolio strategies for CMFT devices and instrumentation in the US.
Assist with product launches, life-cycle management, competitive positioning, and value-proposition development.
Collect and synthesize market, customer, and competitive intelligence to inform strategy and product decisions.
Maintain customer feedback loops with clinical affairs and R&D.
Build and execute launch plans, promotional messaging, clinical evidence summaries, and sales enablement materials.
Coordinate cross-functional launch readiness: training, inventory planning, pricing, and reimbursement support.
Create and maintain training tools, procedural guides, presentations, case studies, and digital assets for field sales and clinical specialists.
Support in-service programs, OR demonstrations, and surgeon education events.
Collaborate on campaigns (digital, email, congress presence, product collateral) to drive awareness and adoption.
Partner with content and digital teams to ensure channel-appropriate materials and measurable performance tracking.
Ensure promotional and educational materials adhere to Johnson & Johnson policies and applicable regulatory/ethical guidelines.
Lead or participate in cross-functional teams; manage external vendors and agencies as needed.
Track budgets, timelines, and deliverables to ensure on-time execution.
Define and report on KPIs such as adoption rates, case volume, market share movement, sales productivity, and campaign ROI.

Benefits

Vacation –120 hours per calendar year
Sick time - 40 hours per calendar year; for employees who reside in the State of Colorado –48 hours per calendar year; for employees who reside in the State of Washington –56 hours per calendar year
Holiday pay, including Floating Holidays –13 days per calendar year
Work, Personal and Family Time - up to 40 hours per calendar year
Parental Leave – 480 hours within one year of the birth/adoption/foster care of a child
Bereavement Leave – 240 hours for an immediate family member: 40 hours for an extended family member per calendar year
Caregiver Leave – 80 hours in a 52-week rolling period
Volunteer Leave – 32 hours per calendar year
Military Spouse Time-Off – 80 hours per calendar year
Consolidated retirement plan (pension)
Savings plan (401(k))
Long-term incentive program