Associate Manager, Social Content & Community

HARMLESS HARVEST INC•Oakland, CA

2d•$85,000 - $105,000•Hybrid

About The Position

Harmless Harvest envisions a world where nutritious, clean, organic, and healthy food and beverages are the standard rather than the exception; where all people involved in creating the product are treated with fairness; and the planet is treated harmlessly. We are focused on changing the world, and we are always looking for like-minded, wildly passionate individuals to help us do this. It’s an exciting time to join Harmless Harvest as we look to deepen how we show up in culture. We’re looking for an Associate Manager, Social Content & Community who can help shape how Harmless Harvest comes to life across social, bringing fresh ideas, a distinct creative point of view, and a strong understanding of what gets people talking, sharing, and engaging. You’ll be a key creative voice for the brand across social, helping turn cultural moments, consumer insights, brand campaigns, and everyday ideas into content people actually want to engage with. You’ll have the opportunity to concept and create, experiment with new formats, capture real-time moments, and help evolve our social presence as the brand grows. Reporting to the Director of Brand Communications, you’ll work closely with creative, product marketing, e-commerce, consumer experience, creators, and agency partners to bring ideas to life. We’re looking for someone who is equal parts creator and social thinker: someone who sees an opportunity and runs with it, understands what makes great brand content feel native to social, and is excited help shape and evolve how Harmless Harvest shows up across social.

Requirements

A minimum of 3 years of professional social media experience, ideally within a consumer-facing brand or similar environment, with demonstrated experience managing brand social channels and contributing to a social content calendar from ideation through publishing and performance analysis.
A socially-native creative with a strong instinct for what makes content feel relevant, engaging, and right for the brand.
A self-starter who thrives in a fast-moving environment, can manage multiple priorities, and is comfortable taking an idea and running with it.
Strong on-camera presence with the ability to concept, film, and edit engaging social-first video content that feels authentic to the brand.
Experience managing community engagement and representing an established brand voice across social channels.
A collaborative creative partner who can effectively brief and coordinate with external agencies, freelancers, UGC creators, and influencer partners.
Experience using tools like Sprout Social to manage content calendars, monitor engagement, track performance, and translate social metrics and community insights into actionable recommendations.
Proficiency in social content creation and editing tools such as Adobe Photoshop, Figma, Premiere Pro, CapCut, or similar platforms.
Bachelor’s degree in marketing, communications, journalism, or a related field, or equivalent relevant professional experience.
Must be based in the Bay Area and able to work from our Oakland office three days per week.
Please include a portfolio or examples of social content you have personally concepted, created, filmed, and/or edited with your application.

Responsibilities

Manage the day-to-day content calendar across social platforms, ensuring consistent messaging, timely posts, and alignment with broader marketing priorities
Stay ahead of social media trends, cultural moments, and platform updates bringing forward timely recommendations and opportunities that can strengthen Harmless Harvest content.
Concept, shoot, and edit compelling, high-quality content with a focus on Instagram and TikTok.
Ensure all content aligns with brand guidelines, voice, and publishing timelines
Collaborate with the marketing, creative, and e-comm teams to ensure content supports brand storytelling and campaign goals
Attend brand activations, campaign shoots, and in-person events to capture real-time social content
Help manage and organize an asset library of photos, video, b-roll, and other creative content
Support UGC creator, influencer, and other social partnerships, including coordination of contracting workflows, content deliverables, timelines, and execution in alignment with brand goals.
Monitor and engage with community comments, messages, and mentions across all social media channels in a timely, professional, and on-brand manner.
Maintain a consistent brand voice and tone across all platforms, ensuring messaging aligns with brand guidelines and values.
Act as the first point of contact for followers, addressing questions, feedback, and concerns while escalating issues when appropriate.
Foster meaningful conversations with the community to build strong connections, loyalty, and advocacy.
Track and document influencer mentions and tags in a live document, while identifying opportunities for larger-scale engagement and collaboration.
Pull monthly social performance reports through Sprout Social, translating key metrics and community insights into actionable recommendations to optimize future content and identify opportunities to deepen engagement.
Product and sample needs fulfillment, for Influencer, trade shows, photoshoots, etc.
Occasional intermittent customer service (Richpanel platform) coverage during especially high volumes or CX team time off.