Associate Manager, Media

Stagwell Global•West Hollywood, CA

12d•Hybrid

About The Position

HUNTER is looking for an Associate Manager, Earned Media to join its internal Media Team in its Los Angeles office. The internal Media Team is built on collaboration, providing expert support to larger agency client teams and a roster of clients across food & beverage, spirits, home & lifestyle, health & beauty, tech, and travel brands. This role is for a news-obsessed "doer" who is ready to get in the trenches to support media strategies and secure the kind of earned coverage that keeps clients at the heart of the cultural conversation. This role is ideal for a resourceful, organized problem-solver who thrives in a fast-paced environment and is eager to grow their career in media relations.

Requirements

1-2 years of PR agency or media relations experience where you’ve begun to "earn your stripes" in outreach and research.
A degree in PR, Journalism, Communications, or a related field.
Experience with Muckrack, Meltwater, and Critical Mention.
Proficiency in Microsoft Office suite (Word, Teams, Excel, PowerPoint) and Slack.
A team player that shares credit, shows respect, and is always looking for opportunities to improve writing skills and grow professionally.

Responsibilities

Be a Content & News Junkie: Live and breathe content and have your pulse on consumer, entertainment, lifestyle, and sports media. Spot trending stories and closely track the ever-evolving media landscape.
Build Your Rolodex: Build your editorial media rolodex. Ask an editor to coffee. Cultivate long-term relationships with key contacts across print, online, and social outlets, especially in LA. Explore niche newsletters, podcasts, and digital news creators.
Be the Information Hub: Organize resources and manage internal communications for the media team, including compiling and sharing editor updates, industry news, and upcoming editorial calendars.
Dig for the Story: Conduct research, including media audits on competitors or new journalists, to provide thoughtful insights and POVs that help shape campaign strategy.
Secure the Coverage: Draft compelling pitches, build media lists, and conduct outreach to secure placements for talent photos, events, and campaign launches.
Drive the Process: Assist with scheduling, creating agendas, and drafting recap notes for account team calls and internal meetings.
Own the Logistics: Develop first drafts of media briefing documents and assist with scheduling and logistics for celebrity spokesperson interviews.
Master the Activation: Provide on-the-ground support for brand events and activations. Engage with media, talent, and photographers on-site to facilitate earned media moments.
Sharp Eye for Detail: Ensure all media materials, from pitch letters to follow-ups, are top-notch and error-free.
Ability To Navigate the New: Demonstrate curiosity for emerging media, including how LLMs/AI and social search are changing the PR industry.
Drive Collaboration: Proactively participate in agency brainstorms for client programs, bringing a media-first lens.
Stay Organized: Manage multiple tasks across several accounts simultaneously while maintaining organization and professional maturity.
Stay Cool Under Pressure: Juggle tight deadlines and fast-moving requests from various teams.
Be Agile: Work evenings and/or weekends to accommodate client events and after-hours work as needed.