Media Manager

Adelphi Group•Baltimore, MD

1d•$78,000 - $110,000•Hybrid

About The Position

Flywheel’s suite of digital commerce solutions accelerate growth across all major digital marketplaces for the world’s leading brands. We give clients access to near real-time performance measurement and improve sales, share, and profit. With teams across the Americas, Europe and APAC, we offer a career with real impact, endless growth opportunities and the support you need to be the best you can be. We're looking for an eCommerce Media Manager to join our team as part of our Client Services function. Media Managers are able to handle client relationships and serve as the "face" of Flywheel in a lead role. They can handle complex clients and issues and bring proactive strategies to the table to help grow sales. Flywheel's best Media managers are able to effectively communicate at senior levels and have a proven track record of solving complex Amazon challenges. They demonstrate skill at driving business growth and influencing strategic change. The Media Manager will be creating, monitoring, and tracking online marketing campaigns on Amazon as well as new emerging platforms. This includes Search and Display campaigns across our network of platforms. You will successfully be able to manage large, complex clients independently and lead day to day client engagement around e-commerce media performance and strategy. You will drive the client calls and monitor campaign activity against approved budgets. The Media Manager will act as a partner for our clients and consult with them around investment levels, product assortment and media backing while highlighting opportunity onsite for the client and helping to rectify any potential issues that may arise. The ultimate goal for this role is to provide best in class service while helping to grow our clients’ business and promote the value and philosophies Flywheel brings. As a more senior member of the media team, you will also be tasked with working with our Media Specialists and helping develop them as they progress in their careers.

Requirements

4 years of account management experience
Digital marketing, financial/quantitative analytics experience
Strong analytical skills, with adequate knowledge of Microsoft Excel
Detail-oriented, good project management and organisational skills with the ability to work on tight deadlines
Proven experience in digital marketing and advertising, with a focus on Amazon's advertising platforms
Experience in developing, managing, and analysing online promotion campaigns
Possess strong interpersonal, presentation and communication skills
Innovative, scrappy, and independent thinker with the ability to influence using data
Ability to thrive in dynamic and demanding situations with minimum supervision

Responsibilities

Lead daily client engagements and drive strategy discussions
Help Client to plan and develop a budget and then deliver campaigns according to KPIs agreed to with the client
Provide guidance on product optimizations to ensure campaigns are set up for success
Managing keyword selection and optimum bid levels across available advertising options
Develop and manage daily, weekly, and monthly reporting, analytics, and performance insights for digital marketing campaigns
Establish key metric reports, track progress and trends, and effectively communicate campaign results and insights
Create, test, measure and analyse customer shopping and purchasing behaviour for improved outcomes
Managing promotional planning calendar for client campaigns
Drive the strategy discussions with the Clients
Lead the bi-weekly client calls
Develop Specialists in their pursuit to move into a “Media Manager” role
Check budget pacing daily
Review search and display campaign activity daily but provide analysis on a weekly and monthly basis
If Media and Retail engagement (Full Service), connect weekly with internal Retail team
Educate Clients on Best in Class strategy
Having a pulse and opinion on industry news, translating marco trends into tailored recommendations and actions for clients
Work with teams to identify new opportunities for clients under management
Work with teams to quickly identify and resolve any client issues
Identify and provide reminders of value Flywheel drives for our clients
Travel required, based on client needs