Associate Instructional Designer

Qualtrics•Dallas, TX
•Hybrid

About The Position

The Associate Instructional Designer is part of Qualtrics’ global Go-To-Market (GTM) Enablement team, which develops onboarding, role capability development, and ongoing education for internal employees and partner-network roles that interact with customers throughout the GTM lifecycle. The Instructional Design team creates high-engagement learning and develops accurate, impactful digital content across multiple modalities, keeping enablement resources agile and relevant as the business changes. This role develops and launches digital learning content, especially just-in-time resources that can be produced, published, and updated quickly. The designer works with subject matter experts, uses AI tools as part of the content-development workflow, manages assigned work through launch, and reviews learning activity and feedback to guide updates. The position offers coaching from senior instructional designers and opportunities to build expertise in experience management, instructional design, and enablement technologies.

Requirements

  • 4–5 years of experience in content development, technical writing, or online instructional design.
  • Hands-on experience with Articulate 360 (Rise and Storyline) or a comparable authoring tool.
  • Working knowledge of at least one enablement or learning platform, such as WorkRamp, Highspot, or WhatFix, and willingness to learn others.
  • Comfort designing in Canva or an equivalent visual design tool.
  • Demonstrated use of AI tools in a design, content, or media production workflow.
  • Ability to convert complex technical information into easy-to-understand formats.
  • Excellent written and verbal communication skills.
  • Strong organization and prioritization skills, including managing several concurrent projects.
  • Strong attention to detail and ability to produce polished, high-quality content.
  • Adaptability in a shifting environment, including raising questions early, adjusting to changing priorities, and keeping work moving.
  • Technical aptitude and ability to learn Qualtrics products, roles, and instructional design technology.

Nice To Haves

  • Knowledge of adult learning theories, Bloom’s Taxonomy, instructional design models, and assessment or testing development.
  • Experience making digital learning interactive, engaging, and social.
  • Experience designing curriculum for defined audiences.
  • Video editing experience.
  • Experience reporting on digital learning data, such as WorkRamp reporting or Tableau, and using it to inform design decisions.
  • Familiarity with Salesforce.
  • Experience with Google distribution lists or comparable audience and distribution management.

Responsibilities

  • Develop and launch digital content, emphasizing just-in-time learning that can be produced, published, and updated quickly.
  • Create learning content in multiple formats, including e-learning, video, job aids, in-application guidance, and materials supporting live sessions.
  • Manage the end-to-end process and timeline for assigned work, including entering content into the LMS, beta launch, and launch support, with senior instructional designer review at key milestones.
  • Use AI tools to accelerate drafting, scripting, media creation, and quality assurance, applying instructional judgment to completed content.
  • Interview internal subject matter experts and synthesize complex concepts.
  • Write course content such as explanatory text, animated and testimonial video scripts, learning activities, and assessment questions.
  • Publicize newly released training through internal and external marketing channels.
  • Analyze course activity and feedback to prioritize ongoing refinements and enhancements.
  • Maintain the e-learning library so content remains current, accurate, and relevant to product features and experience management methodologies.
  • Research industry best practices and strategies for engaging, interactive learning content.

Benefits

  • Qualtrics Experience Program: an annual bonus for an experience of the employee’s choosing.
  • Hybrid work model: employees gather in the office three days per week—Mondays, Thursdays, and one day selected by their organizational leader—and work from a location of their choice for the rest of the week.
  • Reasonable accommodations for qualified individuals with disabilities.
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