Associate Field Marketing Specialist

Risepoint•US - Texas, TX

4d•Remote

About The Position

Risepoint is an education technology company that helps regional universities launch and grow online programs for modern learners. Risepoint supports more than 100 universities and colleges across five countries, with programs concentrated in high-demand fields including nursing, healthcare, teaching, business, technology, and public service. Our suite of products and services supports the full student journey and each university’s long-term goals. Together, we increase access to affordable education that delivers a strong return on investment for learners and meets employer and community needs. The Field Marketing Team at Risepoint is a diverse group of professionals with specialized expertise in healthcare, K-12 education, and business industries. We serve as trusted representatives of our university partners, working directly within local communities to build meaningful connections with prospective students and organizations. As the outward-facing presence of our partners, we craft and implement tailored outreach strategies at the local, state, and regional levels. These strategies are designed not only to strengthen brand recognition, but also to cultivate long-term relationships that open access to new audiences.

Requirements

A bachelor’s degree with 1-2 years of experience in a sales environment or a related field with transferable skills relevant to the role.
Highly competent organizational and time management skills; professional success and continuous career growth, preferably in the healthcare industry.
Results oriented professional with consistent, strong verbal and written communication skills.
Ability to successfully manage a large geographic area.
Ability to effectively engage with nurses, healthcare workers, and undergrad students to discuss the advantages of furthering their education.

Nice To Haves

Basic reporting and data organization skills
Familiarity with CRM tools such as Salesforce
Experience with brand promotion and lead generation activities
Bachelor's degree is preferred

Responsibilities

Market online advanced degree programs offered by University of Texas at Arlington for healthcare.
Successfully develop and manage a territory to increase brand awareness and interest throughout the state.
Achieve monthly lead goals by organizing and facilitating recruiting events and information sessions.
Attend regional and potential state conferences to network with high level decision makers, generate leads, and establish relationships for future recruiting events.
Meet with healthcare leaders throughout Southeast Texas to establish new partnerships and gain access for recruitment sessions across healthcare.
Introduce and leverage marketing campaigns while establishing new partnerships to expand the territory.
Utilize social media tools (if university permits) to promote the university's program offerings as well as event details.
Expand knowledge of regional and national programmatic and workforce trends and effectively communicate these insights to internal and external stakeholders.
Attend relevant conferences and educational events to promote and share program information.
Meet monthly lead goals as determined by management.
Support monthly B2B sessions.
Support live events by coordinating with territory reps and managers for key contributions regarding preparation and attendance at events.
Support territory management and support acquiring new employer accounts to gain access to in person sessions.