Associate Director, Programmatic

WPP MediaMontreal, QC
Hybrid

About The Position

As the Programmatic Associate Director, you will be a part of a dedicated team of programmatic experts that advise, strategize, execute and drive results for GroupM agencies and their clients.​ Reporting to the Programmatic Director, you will be responsible for managing a team, fostering positive client relationships, and offering your programmatic expertise.

Requirements

  • 4+ years of aligned industry experience, preferably within an agency
  • Demonstrated strong client relationship responsibility
  • Proven account management experience, including analytical and creative problem-solving skills
  • Ability to interact in a professional manner and deal with clients face-to-face
  • Proven ability to lead successful campaigns
  • Superior verbal and written skills with outstanding presentation ability
  • High level of attention to detail and the ability to handle and prioritize multiple accounts
  • Experience executing on Programmatic platforms (DV360, The Trade Desk, App Nexus (Xandr Invest), Amazon, etc.)
  • Experience with analytical tools is an asset (Google Analytics, Adobe Analytics, Ad Servers, DMPs, etc.)
  • High level of technical proficiency in Microsoft Office, specifically Excel and PowerPoint

Responsibilities

  • Manage a team of programmatic professionals with expertise in programmatic media
  • Maintain positive client relationships, expectations and communications
  • Identify and solve client risks before they escalate to issues
  • Build on existing level of programmatic expertise and develop a reputation for innovation and efficiency internally
  • Ensure the integration of programmatic into the overall communications strategy
  • Support and lead the strategic development and execution of programmatic campaigns
  • Foster teamwork and create a constructive work environment
  • Maintain a high level of employee commitment
  • Provide team leadership that rewards creativity
  • Demonstrate thought leadership for clients and the industry
  • Educate clients on the importance of programmatic in the overall marketing mix
  • Understand clients' business and generate new ideas to enhance client performance
  • Provide effective analysis to support marketing recommendations

Benefits

  • Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.
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