Associate Director, Paid Social Media

Crossmedia Inc•New York, NY

17h•$100,000 - $115,000•Hybrid

About The Position

As a champion of paid social media, the Associate Director is responsible for delivering a level of innovation and excellence in the work produced for our clients. This requires an in-depth understanding of paid social media, along with all media channels and how they intertwine, as well as the intricacies of media activation and campaign performance analysis.

Requirements

5+ years’ working with paid social media and strategy. Media agency experience is highly desirable.
Experience in managing large budgets (six figure monthly budgets, minimum).
A thorough understanding of the paid social media landscape and how it’s evolving.
Ability to advance the media product delivered to clients, fueled by a holistic understanding of advertising and media.
A great connector – someone who is skilled with relationship building between in-house teams and partner agencies, along with media partners.
Team management, including managing and mentoring team members. Reviews, performance issues, timely reviews/feedback, active work distribution and fair rotations.
Strong listening skills believes good thinking can come from anyone and any place.
A team player willing to compromise their point of view in support of others. This person WILL BE part of a highly successful integrated cross-discipline team

Responsibilities

Manage a team in planning and executing campaigns on a mix of the following platforms: Meta, TikTok, X, LinkedIn, Pinterest, Snapchat, Reddit
Providing strategic leadership based on an in-depth knowledge of each clients’ business.
Ability to provide holistic proactive strategies across multiple accounts: including cross channel strategic optimization, learning agenda, and operational accountability.
Understanding of brand and direct response social initiatives offered in social media paid advertising (i.e. measurement and tracking capabilities specific to platforms).
Skilled in leading day to day client relationships
Liaising, collaboration and building a partnership with internal team members, from account (media planning) to integrated investment teams.
Balancing and meeting deadlines and challenges with strong organizational skills.
A compassionate leader who manages by example. You enjoy training and managing others and take pride in the team success.
Bringing a positive and optimistic outlook which contributes to our strong company culture and growing business goals.
Participation in new business.

Benefits

Flexibility to work in hybrid manner with in-office and work from home options (depending on role).
Open/Flexible PTO with US & UK specific policies
Sponsored healthcare options and agency-wide physical & mental health support
401k with company match (USA), and generous Pension (UK)
Paid sabbatical at significant milestone anniversaries
Generous paid parental leave policy
Life milestone recognition & support
The Pursuit of Happiness Fund devoted to helping Crossmedians find their happy (be it travel, enrichment class, fitness membership or professional development)
Cell phone/tech reimbursement
Student Loan payment plan (US)
Tuition reimbursement
Learning & Development and training programs