Associate Director, Neurologist HCP Marketing & Professional Engagement

Eisai•Nutley, NJ

3d•Hybrid

About The Position

At Eisai, satisfying unmet medical needs and increasing the benefits healthcare provides to patients, their families, and caregivers is Eisai’s human health care (hhc) mission. We’re a growing pharmaceutical company that is breaking through in neurology and oncology, with a strong emphasis on research and development. Our history includes the development of many innovative medicines, notably the discovery of the world's most widely-used treatment for Alzheimer’s disease. As we continue to expand, we are seeking highly-motivated individuals who want to work in a fast-paced environment and make a difference. If this is your profile, we want to hear from you. The Associate Director, Neurologist HCP Marketing and Professional Engagement, will contribute to the development and implementation of HCP marketing initiatives within Eisai’s Alzheimer’s disease (AD) team. This individual will be responsible for the development and implementation of strategic professional engagement and marketing programs, while also leading insight generation through strategic councils and innovative educational programs. This role represents a key opportunity for a talented, passionate marketer to lead important and innovative commercial work streams for a highly visible, growing brand.

Requirements

Bachelor's degree (BA/BS) in related field with 8 + years of relevant experience (e.g., sales, marketing, product management) in pharma/biotech industry. (or a combination of equivalent education and experience).
Experience with medical, legal and regulatory approval process for promotional programs, preferred.
Experience working with PhRMA and Regulatory/Legal guidelines for healthcare provider interactions to ensure compliance.
Experience working with and directing agencies and strategic vendors.

Responsibilities

Lead HCP professional engagement strategy in alignment with brand objectives , including development of dynamic and innovative programs that enable HCP education
Manage speaker bureau strategy and oversee operations (with support from Senior Product Manager)
Own strategic council and advisory board planning, execution, and insight generation
Translate HCP insights into actionable recommendations that inform brand strategy
Serve as primary liaison for external professional education and engagement agencies
Oversee development and execution of peer-to-peer educational programs and materials
Lead Neurologist-targeted HCP congress strategy and execution, including pre, during, and post-congress activities
Develop and execute HCP marketing tactics across personal, non-personal, and digital channels
Collaborate with internal stakeholders (Medical, Sales, Regulatory, etc.) to ensure execution and high-quality outcomes
Foster relationships with key stakeholders to develop brand strategies; ensure alignment of all efforts within the broader strategic direction of Eisai
Champion AD innovation and strategic investment opportunities that advance the business and serve to fulfill our mission of human health care ( hhc )
Represent the brand with internal and external stakeholders, including Global and Regional colleagues