Associate Director Marketing - US Pediatric Vaccines Brand Strategy Lead
About The Position
The US Pediatric Vaccines team is seeking a strategic, results-oriented marketer to serve as Brand Strategy Lead for key brands. This role develops and executes brand strategies to drive business performance, customer engagement, and long-term portfolio growth. The successful candidate will use customer insights, analytics, and market dynamics to inform strategic decisions and deliver commercial initiatives, while leading collaboration across Commercial, Sales, Medical, Market Research, Finance, Operations, and Global teams. The position is based primarily in North Wales (Upper Gwynedd), Pennsylvania, with an additional location listed in San Francisco. Travel requirements are 10%. Relocation is not offered, visa sponsorship is not available, and flexible work arrangements are listed as not applicable.
Requirements
- Bachelor's degree.
- At least 5 years of experience in marketing, sales, commercial strategy, market research, consulting, or related healthcare or pharmaceutical fields.
- Demonstrated success developing and executing brand strategies.
- Strong analytical, strategic, and problem-solving skills.
- Proven ability to influence and lead cross-functional teams.
- Excellent communication and presentation skills.
Nice To Haves
- MBA or advanced degree.
- Prior experience in vaccines.
- Understanding of US commercial and regulatory requirements.
Responsibilities
- Lead development and execution of brand and portfolio strategies.
- Translate customer, market, and business insights into actionable growth plans.
- Drive annual business planning, forecasting, and performance management.
- Lead integrated marketing and customer engagement initiatives.
- Partner with cross-functional stakeholders to deliver key business objectives.
- Monitor market trends, competitive activity, and customer needs to identify opportunities and risks.
- Develop recommendations and presentations for senior leadership.
- Manage agency partners, budgets, and strategic projects to ensure execution excellence.
Benefits
- Medical insurance and healthcare benefits for employees and family.
- Dental insurance.
- Vision insurance.
- Other insurance benefits for employees and family.
- Retirement benefits, including 401(k).
- Paid holidays.
- Vacation.
- Compassionate and sick days.
- Annual bonus and long-term incentive, if applicable.
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What This Job Offers
Job Type
Full-time
Career Level
Director
