About The Position

The Associate Director - Digital Media Insights is part of Ebiquity’s Client Success Team and helps clients improve the effectiveness and efficiency of their media investments. The role provides insights from data, explains the implications behind the findings, and makes actionable recommendations, with a focus on digital media channels. The Associate Director serves as a trusted media advisor, leads client presentations and conversations with Client Partners, and acts as an expert in reporting and analysis platforms and solution methodologies. The position manages Digital Insight Senior Consultants and Consultants, including their day-to-day guidance, training, and career development. It also partners with the TV & Video Insights Americas Team and the Activation Team, and participates in product innovation sessions with the Product + Solutions Team. The role reports directly to the Digital Insights Americas Team Lead. The position is remote in the USA and requires willingness to travel less than 25%.

Requirements

  • At least 8 years of professional experience leading omni-channel strategy, digital strategy, integrated video, insights, activation, investment, or related work.
  • Strong knowledge of digital media fundamentals, media investment strategies, implementation practices, reporting and stewardship, and current trends.
  • Ability to analyze data, identify when to investigate further, and turn findings into a clear story and recommendations.
  • Experience analyzing and summarizing digital campaign reports and developing optimization plans aligned with campaign objectives.
  • Experience planning media strategy, planning or executing campaigns, or conducting data and analysis for large-scale clients with annual budgets greater than $50 million.
  • Experience with advertising technology platforms and tools such as DV360, The Trade Desk, Meta, TikTok, Snapchat, X, Pinterest, Campaign Manager, Google Ads, and SA360.
  • Experience with third-party ad verification partners such as IAS and DoubleVerify.
  • Strong written and verbal presentation skills, including creating and delivering client-facing presentations.
  • Proven leadership managing teammates with 0–7 years of experience, including day-to-day guidance and career development.
  • Experience with business intelligence tools such as Power BI and Tableau, and a robust working knowledge of Microsoft Office.
  • Detail-oriented, organized, and solution-oriented approach; curiosity and willingness to continuously learn.
  • Willingness to travel less than 25%.

Nice To Haves

  • Understanding of Connected TV (CTV) and Retail Media.
  • Experience using or understanding integrated TV technology and research platforms, including Mediaocean, Kantar, AdIntel, MBox, and alternate currency and measurement partners such as VideoAmp, Comscore, iSpot, and Nielsen.
  • Experience with DSPs such as The Trade Desk, DV360, and Yahoo, as well as reach/frequency programs and other advanced integrated video technology solutions.
  • Experience in media planning, media planning and strategy, integrated video investment, CTV specialization, marketing sciences, paid social activation, programmatic activation, search activation, digital marketing sciences, or paid retail media.

Responsibilities

  • Provide client-facing insights, storytelling, and actionable recommendations focused on digital media channels.
  • Analyze campaign reports and data, investigate findings, and develop campaign action plans that explain proposed optimizations, why they matter, and expected learnings in relation to campaign objectives.
  • Plan media strategies and plan and/or execute campaigns or related data analysis for large-scale clients.
  • Lead client presentations and conversations with Client Partners; create and deliver client-facing presentations.
  • Manage Digital Insight Senior Consultants and Consultants, including day-to-day guidance, training, and career development.
  • Partner with the TV & Video Insights Americas Team and Activation Team.
  • Participate in product innovation sessions with the Product + Solutions Team.
  • Identify opportunities to apply media trends, new partners, and innovations to solve client challenges.
  • Stay informed about digital media fundamentals, media investment practices, implementation and reporting, and current trends.

Benefits

  • Competitive salary
  • Health insurance, including dental and vision plans
  • EAP program access
  • 401(k) plan
  • HSA and FSA options
  • Life and disability insurance
  • Generous PTO and an extra day off for your birthday
  • Paid maternity and paternity leave
  • Paid holidays and sick time
  • Summer Fridays and flexible work hours
  • Remote-first work location with opportunities to join in-person team meetings
  • Wellbeing and work-life balance focus
  • Learning and development opportunities focused on career progression and internal mobility
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