Associate Brand Manager

Australian Agricultural Company (AACo)New York, NY
Remote

About The Position

Westholme is a globally admired premium Wagyu beef brand, producing Nature-Led Australian Wagyu. Behind Westholme stands Australian Agricultural Company (AACo), Australia's largest integrated cattle and beef producer. This role is for an ambitious and highly organised Associate Brand Manager to support the execution of the global brand strategy and help bring Westholme to life across key international markets. Working closely with the Global Senior Brand Manager and broader marketing team, you'll play a critical role in executing chef partnerships, digital content-driven campaigns, unforgettable brand experiences and e-commerce initiatives. You'll ensure stakeholders have the tools, content and support they need to succeed while maintaining the integrity of the Westholme brand. You're a strong project manager who is energetic, collaborative and commercially minded, and you love getting things done to the highest standard. You'll be joining a small, passionate global team where you'll have visibility, responsibility and the opportunity to make your mark on a globally recognised premium brand.

Requirements

  • 3+ years' experience in Brand Marketing, Customer Marketing or a related marketing role.
  • Bachelor’s degree in marketing, Communications, Business or a related discipline.
  • Strong project management and organisational skills, with the ability to manage multiple priorities simultaneously.
  • Understanding of digital marketing and integrated campaign execution (e-commerce experience is a bonus).
  • Excellent communication and stakeholder management capabilities.
  • Experience working with agencies, suppliers and external partners.
  • Experience coordinating events, activations or brand experiences.
  • Proficiency with Microsoft PowerPoint, Excel, Adobe Creative Suite, Photoshop and AI tools.
  • Strong analytical skills and the ability to use insights to support decision-making.
  • High attention to detail, strong accountability and a proactive approach to work.

Nice To Haves

  • A passion for premium food, beverage, luxury, hospitality or lifestyle brands is highly regarded.

Responsibilities

  • Support the delivery of the annual global brand and activation plan.
  • Coordinate and execute marketing initiatives across key markets and channels.
  • Assist in the development and implementation of brand partnerships, collaborations and customer activations.
  • Work closely with internal teams and agency partners across creative, content, digital and PR to deliver impactful campaigns.
  • Manage the development, production and distribution of marketing materials, brand assets and activation tools.
  • Maintain the brand asset library, POS materials and content resources, ensuring all materials are current and aligned to brand guidelines.
  • Coordinate customer, trade and partner events, ensuring a premium brand experience at every touchpoint.
  • Manage project timelines, budgets, briefs, approvals and relationships with agencies and external partners.
  • Support contract, agreement and statement of work administration.
  • Gather market insights, evaluate campaign performance and provide recommendations for continuous improvement.
  • Manage marketing budget administration, including purchase orders, vendor setup, invoice processing and budget tracking in partnership with Finance.

Benefits

  • Tailored career development and leadership growth opportunities
  • Flexible work arrangements to support balance and wellbeing
  • Access to industry-leading training and mentoring
  • A collaborative, inclusive culture where your impact is valued
  • Connection to a meaningful purpose
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