Associate Brand Manager, V8 Energy & PBB

Campbell's • Camden, NJ

1d • $97,800 - $134,500 • Onsite

About The Position

Since 1869, Campbell's has connected people through food they love and is proud to be stewards of amazing brands that people trust. Their portfolio includes iconic brands such as Campbell’s, Cape Cod, Chunky, Goldfish, Kettle Brand, Lance, Late July, Pacific Foods, Pepperidge Farm, Prego, Pace, Rao’s Homemade, Snack Factory, Snyder’s of Hanover, Swanson, and V8. At Campbell's, employees can make a difference every day and are supported to build a rewarding career with opportunities to grow, innovate and inspire.

Requirements

• Bachelor’s degree required
• 4+ years of brand management experience in CPG or a related industry.
• Strong analytical and problem-solving skills with ability to translate data into insights
• Demonstrated ability to manage projects and collaborate cross-functionally
• Strong communication and presentation skills
• Proactive, curious, and growth-oriented mindset
• Strong business and financial acumen with analytical rigor
• Ability to manage multiple projects under tight deadlines in a dynamic environment

Nice To Haves

• MBA strongly preferred
• CPG experience strongly preferred
• Food/Beverage industry experience a plus
• Product Commercialization/Stage Gate experience a plus

Responsibilities

• Support the growth of V8 Energy and Pacific Plant-Based Beverage by delivering strong in-year execution, building foundational business acumen, and applying data and insights to drive continuous improvement.
• Play a critical role in bringing brand strategies to life through cross-functional collaboration, disciplined execution, and a consumer-first mindset.
• Transform consumer, shopper, and customer insights into clear, actionable opportunities that shape in-year brand decisions and improve business performance.
• Build a strong understanding of category dynamics and human behavior to inform recommendations that unlock incremental growth.
• Bring brand strategy to life by translating positioning and guardrails into high-impact initiatives that drive relevance and consistency across touchpoints.
• Identify and act on near-term growth opportunities through a combination of performance analytics, competitive insights, and market trends.
• Drive business performance by translating data into clear narratives, identifying root causes, and recommending actions that improve in-year results.
• Enable strong commercial execution by partnering cross-functionally to align plans, manage tradeoffs, and support delivery of financial and demand targets.
• Contribute to the development and execution of innovation initiatives that strengthen the pipeline and deliver meaningful impact in market.
• Support the delivery and optimization of integrated marketing plans by connecting insights, execution, and performance measurement to improve ROI.

Benefits

• Medical, dental, short and long-term disability, AD&D, and life insurance (for individual, families, and domestic partners).
• Matching 401(k) plan with immediate vesting.
• Unlimited sick time.
• Paid time off.
• Holiday pay.
• Free access to the fitness center (if in WHQ).
• Access to on-site day care (operated by Bright Horizons) (if in WHQ).
• Access to company store (if in WHQ).
• “Campbell’s Cares” program matches employee donations and/or volunteer activity up to $1,500 annually.
• Variety of Employee Resource Groups (ERGs).

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level