Assistant Vice President of Communications Content

Louisiana State University•Baton Rouge, LA

2d•Onsite

About The Position

Strategizes for and directs LSU's overall global public relations and communications efforts with the university leadership team; promotes and publicizes LSU and the LSU System at the local, state, national and international levels; works to enhance LSU's reputation through communications and public relations; strategizes for and develops crisis communications for LSU; directs the writing department within the LSU Marketing & Communications Office.

Requirements

Bachelor's Degree with 10 years of experience
LSU values skills, experience, and expertise. Candidates who have relevant experience in key job responsibilities are encouraged to apply— a degree is not required as long as the candidate meets the required years of experience specified in the job description.

Nice To Haves

Master's Degree with 12 plus years of proven experience in crisis communication
proficient knowledge of AP writing style
proven verbal and written communication skills
proven ability to manage a large number of employees
problem-solving skills
experience in issues management
experience in ghostwriting and with social media.

Responsibilities

Coordinate and create content for multiple communications platforms using writers, videographers, graphic designers, social media specialists and media relations team. Content should promote and amplify LSU’s flagship campus as well as the System with a focus on audiences including students, alumni, faculty/researchers, donors, policy makers and the general public.
Works directly with the flagship Chancellor/Provost in coordination with Enrollment Management Staff to identify recruitment strategies and the communications materials need to support those efforts annually.
Oversee the Campus Communicators group, organize and plan meetings to ensure LSU flagship and system priorities/messaging are understood and amplified towards common goals. Establish and socialize campus communicator responsibilities for content creation and support of their direct supervisors while clarifying Marketing & Communication’s oversight/approval roles as well as shared assets that are available for use.
Crisis Planning: Serve as a member of LSU’s Emergency Operations Center Core Committee, which works year-round to plan for/prevent crisis on campus. Attend crisis training and planning exercises. Provides periodic updates of crisis materials to staff. Other duties as assigned.