AVP Marketing

Universal 1 Credit UnionDayton, OH

About The Position

Responsible for coordinating and executing marketing and business relations functions and for the implementation, development, and maintenance of Credit Union marketing plan goals and objectives to promote Universal 1's brand, products, and services. Participates in the inception and development of new services and products based on perceived member needs. Ensures that marketing projects are well coordinated and complement the strategic objectives of the Credit Union. Develop campaigns and content using data, policies procedures, and training programs to ensure efficient and effective marketing operations. Research marketing needs and analyzes marketing trends for the Credit Union. Supervises and appraises the activities of subordinate personnel and ensures that all promotional activities are performed professionally.

Requirements

  • Supervises and appraises the activities of subordinate personnel.

Responsibilities

  • Coordinating and executing marketing and business relations functions.
  • Implementing, developing, and maintaining Credit Union marketing plan goals and objectives to promote Universal 1's brand, products, and services.
  • Participating in the inception and development of new services and products based on perceived member needs.
  • Ensuring that marketing projects are well coordinated and complement the strategic objectives of the Credit Union.
  • Developing campaigns and content using data, policies, procedures, and training programs to ensure efficient and effective marketing operations.
  • Researching marketing needs and analyzing marketing trends for the Credit Union.
  • Supervising and appraising the activities of subordinate personnel.
  • Ensuring that all promotional activities are performed professionally.
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