Assistant, Media Planning

WPP Media•Toronto, ON

10d•Hybrid

About The Position

The Assistant Planner is responsible for the overall support of the team. Job responsibilities include: preparation of budgets, resolving billing discrepancies, analysis/reporting, media POV’s, and media proposals. They will assist the team and work closely with Planner/Buyers to help manage day to day and on-going projects while developing knowledge on research, planning and proprietary tools.

Requirements

Digitally savvy; uses digital media, demonstrating passion about emerging media, Google Analytics, Google Images, ability to search and research topics, etc.
Demonstrates understanding of media basics and concepts
Proficient with DDS, Infosys, and Microsoft Office Software (Outlook, Excel, PowerPoint, Word, Vividata, etc.)
Strong communication skills (both written and verbal)

Nice To Haves

Curious: demonstrates passion about emerging media, analytics, ability to search and research topics, etc.
Interested in learning holistic media strategy and planning
Demonstrates accuracy and attention to detail
Self-starter who demonstrates initiative and can manage multiple projects
Thrives in fast paced environment
Shows initiative in addressing gaps or inefficiencies in workflow to contribute to process improvement.
Provides accurate information and learns how to simplify complex technical information—Adapts communication style and method to the audience.
Keeps track of important details and deliverables across multiple projects and tasks, minimising errors and oversights.

Responsibilities

Handle day-to-day client requests
Review vendor contracts for accuracy
Generate schedules where necessary to client teams
Assist in the preparation of PowerPoint presentations
Analyze and prepare mid and post-buy reports and presentations
Prepare status updates for internal status meetings which includes taking minutes and updating status documents
Utilize and understand proprietary and syndicated research tools used for planning and reporting purposes
Study demographic data and consumer profiles to identify desired target audiences for specific media vehicles, including lifestyles and psychographics
Utilize syndicated research to help analyze the competitive landscape
Develop agency point of views on media opportunities for submission to the client
Input data into Prisma/Mediaocean and Ad Serving platforms
Resolve discrepancies within the billing process