Assistant Manager, Advocacy - Global Calvin Klein

coty • New York, NY

4d • $80,000 - $95,000 • Hybrid

About The Position

COTY is looking for smart leaders who are fast and passionate. The Assistant Advocacy Manager, Global Calvin Klein will help shape global influencer strategy within a leading luxury fragrance house, driving high-impact campaigns and ensuring consistent, brand-right execution across markets. This role sits at the intersection of global strategy and local execution, supporting the development and rollout of influencer campaigns across markets. This role partners closely with internal teams, external agencies, and Calvin Klein’s license to deliver elevated, brand-right content. You will help build scalable frameworks, manage approvals, and ensure consistency across paid and organic programs while supporting PR moments, events, and cultural activations that drive brand heat and advocacy. The team consists of an Assistant Advocacy Manager working closely with Global Digital, Brand Marketing, PR/Influencer, Media, and Markets, as well as Calvin Klein license partners and external agencies. All your colleagues are strategic, collaborative, and fast-paced, with a strong focus on delivering best-in-class, culturally relevant work at a global scale.

Requirements

• 3+ years of experience in influencer marketing or advocacy within beauty, fragrance, or luxury retail
• Experience supporting global campaigns and working across multiple markets
• Strong understanding of paid and organic influencer activations
• Experience creating content briefs, managing content approvals and working within brand governance frameworks
• Experience collaborating with agencies and cross-functional teams
• Experience supporting influencer activations tied to PR moments, events, or brand experiences
• Experience using influencer marketing monitoring and reporting tools such as Traackr, Tribe Dynamics, etc.

Nice To Haves

• Luxury or prestige brand experience with a strong understanding of content approvals and brand governance (prior hybrid fashion and fragrance experience also preferred)
• Strong understanding of the creator economy and cultural trends across platforms
• Strategic mindset with ability to translate insights into actionable plans
• Strong communication and stakeholder management skills in a global environment

Responsibilities

• Develop and support global influencer strategies across launches and evergreen campaigns
• Partner with markets to execute campaigns and ensure local relevance within global frameworks
• Manage content approvals in collaboration with internal stakeholders and license partners
• Manage campaign casting approvals in collaboration with internal stakeholders and license partners
• Build and evolve influencer guidelines to ensure consistency across paid and organic activations
• Support influencer integration across events, seeding, and key cultural moments
• Collaborate with agencies to optimize campaign performance and reporting

Benefits

• Option to work up to 50% of your month remotely
• Diverse environment with a team of professionals who are passionate about the work they do and know how to have some fun along the way.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed