Assistant Director - Product Management, Salesforce CRM

Principal Financial GroupDes Moines, IA
Hybrid

About The Position

We’re looking for an Assistant Director of Product Management to lead our Salesforce CRM product family within our Enterprise Experience Enablement team. This group supports four product teams focused on data, email, environment, security/identity, and lead management, powering the systems behind customer experiences across the organization. You’ll be responsible for a key Salesforce ecosystem that enables teams to manage customer data and interactions at scale, directly supporting our goal of improving customer experiences and ensuring financial security is accessible to all. You’ll lead and develop a team of three Product Managers who are delivering business outcomes across cross-functional teams. You’ll shape product strategy, strengthen product management practices (including discovery and product health measurement) to align with our enterprise Product COE and product organization, and set direction to strategically grow the product family. You'll bring both strong product leadership and working knowledge of Salesforce CRM and modern technologies, including AI. You'll have the opportunity to Build and scale high-performing teams, leading and coaching Product Managers to deliver high-quality products and achieve important results. Shape product strategy by defining and executing the vision and roadmap for a large scale Salesforce CRM platform aligned to enterprise priorities and customer outcomes, communicating priority and goals. Lead through data and insight, identifying key problems, influencing decisions, and driving measurable business and customer outcomes. Foster innovation and growth, advancing platform capabilities and enabling new solutions that support future business needs. Drive cross-functional alignment, partnering with engineering, design, business, and product leaders to deliver seamless, customer-centered experiences. Act as a product leader and change agent, strengthening product management practices and elevating the discipline across the department. Influence across the enterprise, collaborating with peer product leaders to drive alignment and outcomes across platforms, domains, and business units. Own product performance, using data to assess product health, track outcomes, and continuously optimize impact and investment. Operating at the intersection of financial services and technology, Principal builds financial tools that help our customers live better lives. We take pride in being a purpose-led firm, motivated by our mission to make financial security accessible to all. Our mission, integrity, and customer focus have made us a trusted leader for more than 140 years.

Requirements

  • 8+ years of business, technology, or product management experience; or equivalent demonstrated through the following: work experience, training, military experience, or education
  • 5+ years working in a highly collaborative, fast-paced product environment
  • 2+ years of formal leadership experience, coaching and mentoring in a professional setting
  • Experience partnering with teams in a matrixed environment and supporting technology products through an agile environment
  • Experience resolving solutions to complicated problems using good judgment and positive relationships to assess risk, and lay-out your argument in a well-structured, data-informed narrative
  • Excellent communication skills include the ability to influence and negotiate with partners at all levels of the company while advising on complex expectations
  • Strong knowledge of modern product practices with experience in research, synthesis, ideation, and testing within a dual-track model

Nice To Haves

  • Salesforce Platform Product Management experience
  • Formal leadership experience, leading a team of employees
  • Formal Product Management Certifications
  • Execution of Scrum and Kanban methods
  • Utilization of metrics to drive cross-functional product team optimization
  • Exposure to AI or emerging technologies
  • Exposure to SF Data Cloud, Genesys, and Qualtrics platform capabilities

Responsibilities

  • Lead and develop a team of three Product Managers who are delivering business outcomes across cross-functional teams.
  • Shape product strategy, strengthen product management practices (including discovery and product health measurement) to align with our enterprise Product COE and product organization, and set direction to strategically grow the product family.
  • Build and scale high-performing teams, leading and coaching Product Managers to deliver high-quality products and achieve important results.
  • Shape product strategy by defining and executing the vision and roadmap for a large scale Salesforce CRM platform aligned to enterprise priorities and customer outcomes, communicating priority and goals.
  • Lead through data and insight, identifying key problems, influencing decisions, and driving measurable business and customer outcomes.
  • Foster innovation and growth, advancing platform capabilities and enabling new solutions that support future business needs.
  • Drive cross-functional alignment, partnering with engineering, design, business, and product leaders to deliver seamless, customer-centered experiences.
  • Act as a product leader and change agent, strengthening product management practices and elevating the discipline across the department.
  • Influence across the enterprise, collaborating with peer product leaders to drive alignment and outcomes across platforms, domains, and business units.
  • Own product performance, using data to assess product health, track outcomes, and continuously optimize impact and investment.

Benefits

  • Flexible Time Off (FTO)
  • Pension Eligible
  • Bonus program (for non-sales positions)
  • Sales incentives (for sales positions)
  • Comprehensive, competitive benefit offerings crafted to protect their physical, financial, and social well-being.
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