Assistant Director of Spa

Rosewood Hotel Group•Menlo Park, CA

6d•$95,000 - $100,000•Onsite

About The Position

The Assistant Director of Spa oversees day-to-day facility operations, including labor management for the spa desk, locker room attendants, and practitioners; retail cost of goods; and operational budgets. The role supports the Director of Spa and Wellness in implementing strategic plans, marketing initiatives, and staff training, while helping establish and meet organizational budget and financial goals. The Assistant Director acts as a liaison to other hotel revenue centers and professionally represents Rosewood Hotels, leading and motivating staff to achieve goals and exceed guest expectations. The position supports the effective operation and financial performance of the spa and fitness facility through staff recruitment, hiring, training, supervision, guest service, marketing, retail sales, budgeting, inventory management, maintenance, reporting, and regulatory compliance. It also helps integrate the spa and fitness facility into hotel operations and position the spa in its marketplace. This is a full-time, permanent position at Rosewood Sand Hill in Menlo Park, California. The stated annual salary range is $95,000 to $100,000, and the position is eligible for a bonus.

Requirements

At least one year of leadership experience in guest-facing sales, retail management, or hospitality operations.
Ability to multitask, prioritize, and organize complex workflows and special projects in a fast-paced luxury environment.
Strong business acumen, including the ability to interpret operational and financial reports, perform basic business math, and support reporting needs.
Experience managing a P&L and exceeding financial performance targets within hospitality, wellness, or luxury retail.
Exceptional communication and leadership skills, including evaluating performance, delivering feedback, and driving continuous improvement.
Service-first mindset and understanding of the elements that define exceptional guest experiences in Forbes Five-Star environments.
Experience leading and inspiring hourly teams and fostering accountability, engagement, and strong service and retail revenue performance.
Ability to remain poised and effective in high-pressure, high-volume operational settings.
Strong attention to detail and commitment to brand standards, SOPs, and regulatory compliance.
Experience in training, coaching, and conflict resolution, with a collaborative, solutions-oriented leadership style.
Working knowledge of employment law, HR policies, and hospitality operational procedures.
Proficiency in computer systems and standard business software, including Excel and/or Google Sheets.
Flexible availability for weekends, evenings, holidays, opening and closing shifts, and schedule changes based on business needs.
Willingness to travel overnight or between locations as operational needs require.

Nice To Haves

Background in spa, beauty, or wellness services is strongly preferred.

Responsibilities

Ensure members and guests receive the Rosewood Hotels experience by maintaining brand standards, values, and expectations, and adhering to facility and hotel policies.
Develop a comprehensive facility operations manual covering services, administration, and maintenance using the Arch Amenities Group operations template.
Assist with monthly and yearly management reports summarizing facility statistics and daily operations, identifying concerns, and forwarding recommended changes with Account Executive approval.
Submit paperwork and financial reporting in accordance with Rosewood Hotels policy.
Develop and maintain facility maintenance procedures and checklists, including routine preventive maintenance and repair.
Maintain monthly inventories of supplies, equipment, and products.
Assist with articles or press releases for the facility when applicable.
Help build a team of service providers capable of meeting professionalism and service demands.
Recruit, interview, hire, and train staff to maintain a fully staffed facility.
Conduct staff meetings and training workshops to ensure employees understand the use and benefits of services, products, programs, and activities.
Ensure appropriate supervisory coverage through a Manager on Duty system.
Continuously assess employee progress; train, coach, and fairly discipline employees; participate in annual performance evaluations; and assist with termination when necessary.
Deliver excellent customer service, monitor guest feedback, and supervise and follow up on guest requests and comments.
Assist in creating and implementing timely marketing and public relations strategies.
Ensure access is limited to actual members and guests and that the facility remains safe and secure.
Manage facility scheduling efficiently and make changes as needed to meet budget guidelines.
Ensure successful integration of the spa and fitness facility into hotel operations.
Position the spa in the marketplace by conducting competitive analysis and assessing competitors' strengths and weaknesses.
Contact conference groups and promote spa services to attendees.
Develop and implement a retail sales plan to help achieve financial goals.
Assist in setting service and retail goals for staff and guide them in achieving those goals.
Develop seasonal utilization patterns for budgeting and payroll management.
Analyze service costs and implement inventory controls for professional products used in services.
Provide financial information to corporate and the client's accounting department for accurate reporting of daily sales and financial performance.
Maintain an effective inventory system with par stock levels for spa equipment and supplies.
Ensure compliance with state licensing and health requirements.
Provide reservation procedures using spa software or a manual reservation system.
Assist with incident or accident reports and forward them to the Talent & Culture Department and Rosewood Hotels Executive Team.
Perform other duties as assigned.