Assistant Brand Manager - Pediatric Marketing - Columbus, OH

Abbott Laboratories • Columbus, OH

2d • $61,300 - $122,700 • Onsite

About The Position

Our location in Columbus, OH, currently has an opportunity for an Assistant Brand Manager for Pediatric Marketing in our Nutrition Division. This position will be responsible for the day-to-day management and implementation of key product innovation projects, consumer marketing materials and management of cross-functional communication for the Pediatric marketing team. This role will have the opportunity to help identify opportunities and execute marketing tactics to accelerate Pediatric growth.

Requirements

• BS / BA in Marketing, Finance, Communications, Management, or Project Management
• 1-2 years in eCommerce/digital marketing for CPG or Healthcare brands desired

Nice To Haves

• Ability to effectively manage complex projects with multiple stakeholders
• Initiative to identify opportunities and develop plans to drive business performance
• Strong communication and collaboration skills
• Business analytics and KPI tracking capabilities

Responsibilities

• Manage innovation projects including the creation of P&L & demand templates, representing commercial needs on project team and leading cross-functional team to execute in market.
• Develop and implement key consumer-facing marketing tactics including new product launch plans to execute across the Pediatric portfolio of products.
• Manage the medical, legal, and regulatory review process including claims and promotional materials management, creation and formal submission and approvals.
• Responsible for agency management and Integrated Agency Team process to ensure cohesive strategy across all Pediatric agency partners.
• Partner with finance & external partners to manage consumer marketing budget.
• Monitoring and reporting on competitive trends and market best practices.
• Opportunity to evaluate competitive products consumption trends and track Pediatric new product launch performance
• Ad hoc projects to support Consumer marketing needs.

Benefits

• Employees can qualify for free medical coverage in our Health Investment Plan (HIP) PPO medical plan in the next calendar year.
• An excellent retirement savings plan with high employer contribution
• Tuition reimbursement, the Freedom 2 Save student debt program and FreeU education benefit - an affordable and convenient path to getting a bachelor’s degree.
• Relocation assistance is not offered for this role.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level