Assistant Athletic Director for Marketing and Fan Engagement

Texas A&M University System•Corpus Christi, TX

2d•$54,000 - $57,000•Onsite

About The Position

Texas A&M University - Corpus Christi (TAMU-CC) is a vibrant university, recognized as both a Hispanic-Serving Institution (HSI) and Minority-Serving Institution (MSI), with a diverse student body of approximately 11,000 students. The university employs a significant number of full-time and part-time staff, including students and graduate assistants. As part of the Texas A&M University System, TAMU-CC leverages a wide array of resources, enhanced visibility, and collaborative opportunities with other member institutions. The campus, situated on a 240-acre island on Corpus Christi Bay, is noted for its modern facilities and natural beauty. This role, reporting to the Deputy Athletic Director and Assistant Vice President for Intercollegiate Athletics, is responsible for all marketing and game day production of Islander Athletics events, aiming to create unique and memorable fan experiences.

Requirements

Bachelor's degree
Two (2) years of marketing or professional experience
High School diploma/GED with six (6) years of marketing or professional experience (as a substitute for Bachelor's degree)
Associate’s degree with four (4) years of marketing or professional experience (as a substitute for Bachelor's degree)
Master's degree (considered as a substitute for minimum qualifications)
Intermediate skills in Microsoft Suite
Strong verbal and written communication skills
Ability to multitask and work cooperatively with others

Nice To Haves

Experience working in a higher education setting
Social Media experience
Experience using Adobe Creative Suite and Sound Director Software

Responsibilities

Direct the Athletics Creative Team to develop programming and digital marketing, including video board content, halftime shows, sponsor activations, in-game promotions, and fan contests.
Responsible for all game day scripts.
Attend new student orientations, Waves of Welcome, and other campus events to promote Islanders Athletics.
Collaborate with on-campus student organizations, campus leaders, and community members for collaborative events.
Assist with other events as needed.
Oversee, schedule, and assist with all game day duties related to sporting events.
Supervise staff, including the Marketing and Fan Engagement Assistant, Graphics Design GA, and Student Workers & Interns (Marketing, photography, etc.).
Plan and execute marketing initiatives to increase awareness and attendance, engage students, enhance customer experience, and solidify the department’s brand.
Oversee social media efforts for the Athletics Department.
Enhance the visibility of the Islanders Athletic program nationally, in the conference, and at the state level.
Advance TAMU-CC's mission, vision, and branding.
Develop and implement printed and online materials aligned with Athletics design standards and the TAMU-CC Brand and Style Guide.
Maintain compliance with the rules and regulations of the NCAA, A&M System, Southland Conference, and any other governing body.

Benefits

Medical insurance with low employee contribution ($0 - $30 per month for Employee Only coverage after university contribution)
University covers up to 83% of premium for Employee and Spouse, Employee and Children, Employee and Family coverage
Dental & Vision insurance
Life Insurance
Accidental D&D insurance
Long Term Disability insurance
Flexible Spending Account
Day Care Spending Account
On-campus wellness opportunities
Work Life Solutions (Counseling, Work Life Assistance, Financial Resources, and Legal Resources)
Public Loan Forgiveness
Book scholarships
100% tuition coverage for up to 18 credit hours per fiscal year (other rules may apply)
Teacher Retirement System of Texas (TRS) or Optional Retirement Plan (ORP)
Voluntary Tax Deferred Account/Deferred Compensation Plan
8+ hours of vacation paid time off every month
8 hours of sick leave time off every month
8 hours of paid time off for Birthday leave
12-15 paid holidays each year