Freelance Asana Consultant - Product Development Workflow (Fashion/DTC)

Printfresh • Philadelphia, PA

12h • Remote

About The Position

Printfresh is seeking a highly experienced Asana consultant to restructure and optimize its product development and production workflows. The current Asana system has become overly task-heavy and calendar-driven, hindering its use as an operational tool. The goal is to rebuild the system into a clear, scalable framework that enhances visibility, accountability, and execution across Design, Product Development, and Production timelines. The consultant will audit the existing setup, restructure it into a stage-based pipeline (Concept → Design → Development → Sampling → Finalization), separate workflows for Sleep vs. Apparel, establish clear ownership, simplify task structures, build leadership dashboards, create templates for seasonal cycles, and train the team on the new system.

Requirements

• Deep experience with Asana (advanced level required).
• Strong understanding of product development workflows (fashion, retail, or consumer goods preferred).
• Experience building systems for cross-functional teams (design, PD, production, merchandising).
• Ability to simplify complex workflows into intuitive systems.
• Comfortable pushing back and recommending better ways of working.
• Must include examples of Asana systems built or restructured in the product/fashion space.
• Must include a brief description of your approach to workflow design.
• Must include relevant experience with product-based businesses.

Nice To Haves

• Experience with DTC brands.
• Experience with seasonal product cycles.
• In-person working sessions may be preferred.

Responsibilities

• Audit current Asana setup for Design, Product Development, and Production workflows.
• Restructure Asana into a clean, stage-based pipeline (Concept → Design → Development → Sampling → Finalization).
• Separate and streamline workflows for Sleep vs. Apparel.
• Establish clear ownership and accountability within projects.
• Simplify task structures to reduce clutter and improve usability.
• Build dashboard views for leadership visibility (status, blockers, timelines).
• Create templates for repeatable seasonal product cycles.
• Train the team on how to use the restructured Asana system effectively.

What This Job Offers

• Career Level: Mid Level
• Education Level: No Education Listed
• Number of Employees: 1-10 employees