Art Director / AI Creator

Procter & Gamble•Cincinnati, OH

4d•$110,000 - $165,300•Onsite

About The Position

This role is for a Senior Art Director with strong conceptual skills to create short form advertising, print and e-content within P&G's Personal Care division's internal advertising agency/production studio, Coho (Content House). The position is ideal for a seasoned creative professional experienced in fast-paced environments with a proven ability to develop compelling visual narratives that enhance brand engagement and drive business results. The Art Director will collaborate with cross-functional teams to conceptualize, develop, and execute innovative advertising campaigns, ensuring all visual communications align with strategic brand objectives and maintain high creative standards. The creative department operates with a startup mentality, emphasizing collaboration within a small, growing team and requiring proficiency in AI tools for creating top-tier short-form content and mini social campaigns, with a native understanding of platform functionalities.

Requirements

Bachelor's degree in Graphic Design, Advertising, Fine Arts, or related creative field
5+ years of experience as an Art Director or Senior Designer in advertising agency environment
Expert proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign, After Effects)
Strong portfolio demonstrating excellence in integrated campaign development across multiple channels
Proven track record of managing complex projects from concept to completion
Advanced knowledge of design principles, typography, color theory, and layout composition
Experience with digital platforms including social media, web design, and mobile applications
Knowledge of brand development and identity systems
Collaborative mindset with ability to work effectively in cross-functional team environments
Problem-solving aptitude with flexibility to adapt to changing priorities and client feedback
Experience creating ideas with A.I. and producing them with A.I. It should be an always on component to your workflow and creative output.

Responsibilities

Develop and execute creative concepts from initial brief through final delivery for integrated advertising campaigns and short form, quick turn content.
Lead creative ideation sessions and present compelling concepts to clients and internal stakeholders.
Maintain brand consistency across all touchpoints while pushing creative boundaries.
Stay current with industry trends, emerging technologies, and competitive landscape.
Create and oversee visual designs for print, digital, e-content and social media campaigns.
Manage multiple projects simultaneously while meeting tight deadlines and budget constraints.
Collaborate with copywriters, designers, and producers to ensure cohesive campaign execution.
Review and approve all creative deliverables before client presentation and final production.
Experiment with AI outputs to push creative boundaries while maintaining brand quality and authenticity.
Ensure all creative work meets brand guidelines, legal requirements, and industry standards.
Explore innovative approaches to traditional advertising challenges using new technologies and platforms, specifically Artificial Intelligence. Must be proficient in prompting and utilizing this new tool and folding it into the workflow.
Conduct post-campaign analysis to measure effectiveness and inform future creative strategies.