AI Video Creator

Bath Concepts • Libertyville, IL

1d

About The Position

Bath Concepts is building an AI-first advertising operation and is seeking an entrepreneurial AI creator to develop concepts and personally produce finished advertisements for a national company. This is an AI-first creation role, not a traditional filming or recorded-footage editing position. The immediate priority is paid social lead generation, with successful concepts adapted for organic social, YouTube, CTV, and other channels as appropriate.

The creator independently develops hooks, concepts, scripts, approved offers, visuals, AI-generated avatars and spokespersons, and calls to action, then produces the finished creative. The role also involves using authorized recordings, likenesses, and voices to create new scripts, dialogue, scenes, and backgrounds; monitoring competitor advertising; testing variations; and using performance data in partnership with paid media buyers to improve creative.

The creator will research and recommend generative video and ad-intelligence tools, establish repeatable production processes, and coach existing creative staff in AI production skills. This is not a supervisory position. Marketing leadership initially approves advertisements before launch for brand accuracy and advertising compliance; greater autonomy may follow demonstrated judgment and results. Bath Concepts owns advertising, scripts, AI assets, and workflows developed for the company. Outside creative projects are permitted outside work hours subject to confidentiality, company-resource, and conflict-of-interest rules. Showcasing company work requires prior written approval.

Requirements

• Provide a portfolio of finished AI-generated video advertisements and identify the tools used; traditional filmed-and-edited videos do not meet this requirement.
• Demonstrate expertise creating realistic, authorized digital likeness and voice-based advertising using new scripts and scenes.
• Show original thinking, persuasive storytelling, and the ability to independently turn a concept into a compelling finished advertisement.
• Understand that effective advertising generates qualified leads and sales, not just views.
• Be comfortable evaluating new AI tools, learning quickly, working independently, and consistently delivering approved work.

Nice To Haves

• Direct-response advertising experience.
• Home improvement or home services experience.
• Experience as a self-taught AI creator, independent creator, or aspiring social media influencer.

Responsibilities

• Personally deliver 4–6 approved, AI-generated video advertisements each week, with paid social lead generation as the immediate priority.
• Adapt winning concepts for organic social, YouTube, CTV, and other channels as appropriate.
• Develop hooks, original concepts, scripts, approved offers, visuals, AI-generated avatars and spokespersons, and calls to action, and produce finished creative independently.
• Use authorized recordings, likenesses, and voices to create new scripts, dialogue, scenes, and backgrounds without repeatedly filming the spokesperson.
• Monitor competitor ads, identify effective concepts, and develop original Bath Concepts executions.
• Generate and test variations of successful advertisements.
• Partner with paid media buyers to interpret qualified leads, cost per lead (CPL), dealer cost of marketing (COM), and conversion results, and use findings to improve creative.
• Research, test, compare, and recommend generative video and ad-intelligence tools based on output quality, speed, scalability, cost, and measurable value.
• Establish repeatable AI-first production processes.
• Coach existing creative staff through hands-on AI production training and workflow support.

What This Job Offers

• Job Type: Full-time
• Education Level: No Education Listed