Art and Design Manager, In-House Agency

Farmers Insurance Careers

8d•$108,375 - $205,750•Hybrid

About The Position

We are building a strong, modern in-house agency, and we’re looking for an Art and Design Manager who can help lead that evolution. This is not a traditional design role. It’s a hands-on creative leadership position responsible for elevating the quality, consistency, usability, and performance of visual work across the full customer experience, from brand campaigns to lifecycle communications to digital experiences. You’ll lead a team of designers, shape visual and art direction, bring a strong UX perspective to marketing projects, and partner closely with marketing, brand, product, copy, legal, compliance, and analytics stakeholders to deliver work that is strategic, scalable, customer-centered, and effective. The ideal candidate brings strong creative concepting, proven people leadership, excellent design craft, a strong portfolio, and the ability to deliver influential presentations.

Requirements

7 to 10+ years of design, art direction, or creative leadership experience, including team leadership
Experience in an in-house agency, large brand, creative agency, or complex enterprise environment
Proven ability to lead concept development and integrated campaigns, backed by a strong portfolio demonstrating conceptual thinking, art direction, campaign development, design craft, and cross-channel execution
Experience operating in high-volume, fast-paced, regulated, or complex environments
Strong understanding of UX principles, customer journey thinking, responsive design, and digital best practices
Foundational knowledge of HTML/CSS or email and digital production constraints is a plus
High School Diploma or equivalent required.

Nice To Haves

Bachelors degree in related field preferred.
Have led designers but still love being close to the work
Can move between brand campaigns, performance marketing, digital experiences, and customer communications
See constraints, including compliance, accessibility, budgets, timelines, and complexity, as creative challenges
Can manage a high volume of work without sacrificing quality
Care about usability and performance as much as visual craft
Know how to build systems that help good design scale
Can sell a strong idea and make everyday work better
Believe design should drive business results, not just look polished

Responsibilities

Own design direction across marketing and customer-facing communications
Lead concept development for integrated campaigns, lifecycle programs, digital experiences, and performance marketing assets
Define the visual and art direction for campaigns across channels, ensuring work balances brand standards, usability, accessibility, compliance needs, and performance goals
Stay hands-on by designing, reviewing, refining, and improving work across channels
Raise the quality of everyday communications as well as larger campaign and brand work
Turn creative strategy into visual systems that can scale across teams and touchpoints
Lead, coach, and develop designers and art directors
Set a high bar for visual craft, clarity, consistency, and execution
Build a culture of accountability, collaboration, critique, and continuous improvement
Step in as a senior individual contributor on complex or high-visibility projects
Assess staffing needs and make the case for freelance, agency, or overflow support when needed
Act as a trusted creative partner to marketing, brand, product, copy, legal, compliance, analytics, and other teams
Translate business goals, audience insights, and performance data into strong visual creative approaches
Persuasively present ideas, explain design decisions, navigate feedback, and influence decision-making
Help internal partners understand how design supports business goals
Improve how design work is briefed, developed, reviewed, delivered, and optimized
Strengthen design systems, templates, component libraries, and visual standards
Keep the work consistent across customer touchpoints without making it feel generic
Support workflow improvement, asset management, resource planning, and scalable production practices
Manage agencies, freelancers, production partners, and vendors as needed
Explore practical uses of AI and emerging tools to improve speed, consistency, versioning, and creative effectiveness
Evaluate design performance using data, testing results, customer behavior, and campaign insights
Apply learnings to improve engagement, conversion, usability, clarity, and campaign effectiveness
Partner with marketing and analytics teams on testing and optimization
Use performance feedback to improve individual assets as well as broader design systems
Bring a UX mindset to marketing design, including hierarchy, journey stage, device, accessibility, and customer action