Area Sales Manager - Northern TX, Dallas, Coppell

The Marwin CompanyCoppell, TX
$85,000 - $100,000Hybrid

About The Position

The Area Sales Manager drives territory growth through aggressive new customer acquisition and growth in share of wallet within the existing account base (Dallas/Northern Texas) which would include National Builders, Regional Builders and Builder Supply Houses such as BFS and Texas Building supply. This is a hunter role: the ideal candidate is comfortable cold calling, building a pipeline from scratch, and consistently converting prospects into long-term accounts — while also building the deep relationships and trust that turn existing customers into larger, more loyal accounts. Success in this role requires disciplined management of a set call schedule (cold calls, prospect visits, and existing account touchpoints), strong follow-through, and an up-to-date understanding of competitor activity in the territory.

Requirements

  • Demonstrated track record of new customer acquisition and growing existing account revenue, ideally selling to national building material dealers, including but not limited to Builders FirstSource (BFS), 84 Lumber.
  • Comfortable and effective at cold calling, with the discipline to maintain a consistent, structured call schedule.
  • A hunter mentality — self-motivated to prospect and open new business, not just service existing accounts.
  • Proven ability to build trust and long-term relationships with both new and existing customers.
  • Proficiency with relevant computer applications (Salesforce, Outlook, Word, Excel, PowerPoint, Ponderosa).
  • Understanding of general business math and terminology.
  • Knowledge of general sales principles and practices.
  • Minimum of 3 years of experience in B2B sales or equivalent.
  • Knowledge of the millwork industry, construction and distribution channels.

Nice To Haves

  • Strong hunter instincts paired with relationship-building and account management skills.
  • Strong customer service skills.
  • Excellent written and verbal communication skills.
  • Persuasiveness and negotiation skills.
  • Effective planning and strategizing abilities, especially around call scheduling and territory management.
  • Professional attitude and self-presentation.
  • Attention to detail.

Responsibilities

  • Hunt for and acquire new customers within the territory, generating qualified leads through cold calling, market research, and networking.
  • Build and manage a disciplined, set call schedule that blends prospecting/cold calls, new customer development, and proactive outreach to existing accounts.
  • Grow share of wallet with existing customers by deepening relationships, identifying expansion opportunities, and increasing product penetration across their business.
  • Develop strong, trust-based relationships with both new and existing customers that support long-term retention and account growth.
  • Prepare sales plans and strategies as directed by sales management, with clear targets for new business and existing account growth.
  • Develop and deliver presentations to existing and potential customers.
  • Conduct product training and inspections as necessary.
  • Respond to sales inquiries and concerns to support or troubleshoot via phone, email, or in person.
  • Stay current on building codes in the states within your territory.
  • Attend regional and national trade shows, as well as customer events, as defined by sales management.
  • Follow up on all quotes and sales activities.
  • Conduct video visits and sales presentations between sales trips.
  • Negotiate with clients.
  • Call on local, regional, and national home builders to drive pull-through demand with distribution.
  • Assist or conduct sales activities aligned with the company’s sales strategies and business goals.
  • Travel: 70%+ travel within the territory.

Benefits

  • Comprehensive medical, dental, and vision coverage.
  • Health care savings account.
  • Short- and long-term disability.
  • Life insurance and Critical Illness insurance.
  • Employee and Family Assistance Program (EAP).
  • Retirement plan (401k) with a generous company match.
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